• Accommodation Providers Meeting

April 24, 2012

Jackrabbit

• Enables site visitors to make bookings to approved accommodations in Surrey – Enter check-in and check-out dates, and view

hotel availability and pricing information.

• Widget installed on Tourism Surrey, 45 in fortyfive, Golf Surrey pages

Jackrabbit on Tourism Surrey

Jackrabbit: Output Window

Jackrabbit on 45 in fortyfive

TripAdvisor• Spotlight Destination listing on TripAdvisor • Estimated 102,000 views of our listing

TripAdvisor

• Ensure that your listing is up on TripAdvisor, and manage your presence!

• Ratings now integrated into HelloBC listings

Social Media Expansion

• Google +– Tourism Surrey– Golf Surrey

• Pinterest– Tourism Surrey

Google+ Integration

• Focus on targeted sharing within subsets of your social group, called “Circles” – E.g. friends, family, classmates & co-workers– Improves search engine rankings

• Content interacted with by more people is rated more highly

Pinterest Presence

• 3rd most popular social media network–Pin images, videos, and objects to a

virtual "pinboard", and share them with viewers & followers

–Re-pin others photos/videos etc.

Pinterest Presence

- Insider tips on events, shopping, dining, recreation, and accommodations - all within 45 minutes of Surrey, BC!

Growth

• 500+ Twitter followers• 600+ Facebook “likes”• Monthly contest/giveaways• Guests posts by Miss604, Surrey604, &

NotQuiteSouthSurrey

Partnership With Miss604

• Key influencer - originally from Surrey, BC• Ranked within the top 10 blogs in Canada• Attracts thousands of daily visitors• 32,000+ Twitter followers

• Using Tasty App:– Collect “karma” reward-points, for:

• Liking a restaurant • “Checking-in” to restaurant• Uploading pictures/review etc.

• Collect most points in a month:– Win gift card to prize-sponsor restaurant

SCAN TO DOWNLOAD APP

http://www.dinesurrey.com/

Golf Surrey Pass

- 4 rounds of golf at Northview, Hazelmere, Peace Portal, or Morgan Creek for $199 (market value $315)

Play to Win Passport

• 1 round of golf at two or more Golf Surrey courses– Play 3+ courses, get entered twice– Win 1 of 4 prize packs valued at $500– Or, 2-some in the Classic Rock 101 Bro Jake Open

Up Next…

Sport Tourism -> Mike Fox!

(Not Mike Fox)