Post on 25-Dec-2021
KENTUCKY COMMUNITY & TECHNICAL COLLEGE SYSTEMKCTCS is an equal opportunity employer and education institution.
A StrAtegy For SucceSS5-Year SEM Plan to Increase
Student Enrollment & Retentionat Somerset Community College
This report developed by the SEM Teams at SCC, Tracy Casada, chair
Recruitment Team: Cindy Clouse and Stuart Simpson, co-chairsRetention Team: Trent Pool and Elaine Kohrman, co-chairs
Table of Contents
Introduction ....................................................................................................................................2 SCC Strategic Plan ........................................................................................................................3 SEM Teams.....................................................................................................................................4 Headcount/FTE Data .....................................................................................................................5 Recruitment Goals ................................................................................................................... 6-16 Retention Goals ...................................................................................................................... 17-26
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SOMERSET COMMUNITY COLLEGE
STRATEGIC ENROLLMENT MANAGEMENT PLAN
2016
Somerset Community College (SCC) is one of sixteen colleges that make up the Kentucky
Community and Technical College System. Opened in 1965 and accredited by the Southern
Association of Colleges and Schools Commission on Colleges (SACSCOC), our goal is to
prepare students for successful transfer to Kentucky four-year colleges or for immediate entrance
into fulfilling careers. The College serves the south central region of Kentucky and offers a wide
variety of one and two year programs to meet the needs of students, employers and the
community. Currently, approximately one half of SCC’s enrollment is in A.A. degree and A.S.
degree transfer programs, with the remainder of the enrollment in A.A.S. degree programs,
offering degrees, diplomas, and certificates within the applied technologies. SCC has six
locations in six counties dedicated to providing a quality learning experience for students in all
fields of study. Our locations include the Somerset Campus, Laurel Campus, McCreary Center,
Clinton Center, Russell Center and Casey Center. In addition, SCC provides dual-credit courses
at several high school sites. In addition to our multiple locations, we serve students from
counties across the state and in other states.
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SCC 2016-22 Strategic Plan: Vision, Values, and Goals
Vision To be recognized as a world-class college educating a globally competitive workforce.
Values Flexibility and innovation Quality and excellence Openness and accountability Continuous improvement Data- and outcomes-driven decision-making Inclusion, equity, respect, and global diversity Balance, collaboration, and teamwork
Goals Raise the level of educational attainment in the Commonwealth by positioning SCC as
the accessible, affordable, and relevant postsecondary education choice for area students. Increase access and success for all SCC students, particularly among traditionally
underserved populations. Develop clear pathways through all levels of postsecondary education with an emphasis
on experiential learning that lead to successful employment outcomes for SCC graduates. Improve student engagement, support, experiences, and success with best-in-class
academic and student services. Align programs and curricula with needs of employers that enhance the employability,
job placement, and career development of SCC graduates.
SCC MISSION
The mission of Somerset community college is to improve the employability and quality of life of area citizens as the primary provider of:
• college and workforce readiness • transfer education • Workforce education and training • associated student support services
Somerset community college, a member of the Kentucky community and technical college System, is a public associate degree granting institution serving the south central region of Kentucky.
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§ College Executive Team/ SEM Steering Committee
Dr. Tony Honeycutt, Provost
Jill Meece, Interim Chief Business Officer
Dr. Clint Hayes, Director of the Office of Institutional Effectiveness and Research (OIER)
Cindy Clouse, Director of Advancement (includes Marketing and Recruiting)
Linda Bourne, Associate Dean for Distance Learning
Christy Adams, Sr. Admissions Advisor/Contact Center Supervisor
§ Marketing/Recruitment Council
Stuart Simpson: Faculty … Co-Chair
Cindy Clouse: Marketing … Co-Chair
Alesa Johnson: Workforce Solutions
Carol Calcaterra: Faculty
Dana Muse: Faculty
Christy Adams: Admissions
Linda Bourne: Distance Learning
Holly Bowers: Recruiting
Donnia Vanschoyck: Recruiting
§ Retention/Completion Council
Elaine Kohrman: Faculty … Co-Chair
Trent Pool: Advising Staff … Co-Chair
Carol Calcaterra: Faculty
Tracy Casada: Dean of Students (Project Lead)
Kim Cleberg: Advising Faculty
DeAnna Proctor: Staff
§ Data Team
Dr. Tony Honeycutt
Dr. Clint Hayes
Matthew Jones
Amanda Smith
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SOMERSET COMMUNITY COLLEGE HEADCOUNT AND FTE DATA
Official Unofficial College Fall
2008 Fall 2009
Fall 2010
Fall 2011
Fall 2012
Fall 2013
Fall 2014
Fall 2015
ASHLAND 4078 4493 4762 4977 3948 3385 3356 2758BIG SANDY 4711 5048 5360 5370 5157 4754 4659 4973BLUEGRASS 12146 13378 14183 14210 13265 12367 10961 10423ELIZABETHTOWN 5762 6915 7890 7820 7592 6950 7353 6431GATEWAY 3477 4206 4799 4857 4648 4648 4594 4593HAZARD 4071 4714 4796 4726 3804 3791 3465 3252HENDERSON 1948 2206 2227 2142 1964 2038 2000 1577HOPKINSVILLE 3235 3755 3867 4464 3827 3611 3568 3135JEFFERSON 14412 14992 15259 15092 14346 13503 13667 12158MADISONVILLE 4421 4597 4883 4595 4554 4523 4434 4677MAYSVILLE 3479 4128 4518 4640 3652 3623 3510 3342OWENSBORO 5585 6328 7061 7095 4768 4297 4162 3988SOMERSET 7175 8201 9262 10028 7915 7537 7017 6407SOUTHCENTRAL 3971 4899 5186 5718 5299 4914 4115 4034SOUTHEAST 4864 4959 5189 5216 5123 5222 3661 3146WEST KENTUCKY 6607 7529 7422 7352 7052 7202 6505 6055KCTCS Total 89942 100348 106664 108302 96914 92365 87027 80949 Data Source: CPE Official data except for most recent time frame. Most recent data uses Unofficial Student Records.
SCC Total credit hrs. FTE
Fall 2008 57589.94 3839.33
Fall 2009 71714.08 4780.94
Fall 2010 80694.68 5379.65
Fall 2011 83230.20 5548.68
Fall 2012 69852.13 4656.81
Fall 2013 68185.62 4545.71
Fall 2014 65964.98 4397.67
Fall 2015 59755.74 3983.72
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Overall Enrollment Target: Current fall enrollment for 2015 was 6410. Our enrollment goal for Fall 2016 is 6620 and SCC plans to grow to 7026 by Fall 2020.
Recruitment Goal 1: In Fall 2016, SCC plans to grow enrollment to 6620 which is 210 students over Fall 2015 of 6410. Beginning in 2017, increase enrollment by 1% for Fall 2017 and Fall 2018 and then by 2% for 2019 and 2020.
Increase enrollment of direct entry high school graduates from the college’s main service area from 584 to 647 in Fall 2016 and to 687 by 2020. The main service area includes 20 high schools in 15 counties. The counties include Adair, Casey, Clay, Clinton, Cumberland, Jackson, Knox, Laurel, Lincoln, McCreary, Pulaski, Rockcastle, Russell, Wayne, and Whitley.
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*Enrollment growth may need to be reevaluated each fall semester
Strategy A: Increase communication to prospective students in high school.
Tactic Timeline Person(s) Responsible Measure Cost
Recruiters and/or their representatives increase visits to service area high schools
Visits to be completed by the end of June 2017
Holly Bowers and Donnia Vanschoyck Will Report To Tracy Casada
At least 3 visits to each service area high schools
No additional cost
Transition to collecting majority of prospect information for the enrollment funnel on electronic forms
Paper forms used for less than twenty percent (20%) of the information gathered by the end of May 2017
Holly Bowers and Donnia Vanschoyck Will Report To Tracy Casada
Eighty percent (80%) of prospect info available in Radius was collected on electronic forms
Scanners and hotspots
School Fall 2011 Fall 2012 Fall 2013 Fall 2014 Fall 2015Actual Fall as
of July 16'Fall 2016 Fall 2017 Fall 2018 Fall 2019 Fall 2020
Adair 7 7 7 12 7 27 27 27 28 28 29
Casey 18 25 19 29 27 18 27 27 28 28 29
Clay 18 43 37 40 25 23 25 25 26 26 27
Clinton 19 27 29 31 26 22 26 26 27 27 28
Corbin HS 9 12 14 15 17 11 17 17 17 18 18
Cumberland 7 4 5 4 12 5 12 12 12 12 13
Jackson 14 18 28 24 28 20 28 28 29 29 30
Knox 4 3 7 9 6 4 6 6 6 6 6
Lincoln 7 14 5 12 11 14 14 14 14 15 15
Lynn Camp 7 4 3 2 7 8 8 8 8 8 8
McCreary 40 47 52 55 35 52 52 53 53 54 55
North Laurel 52 41 59 54 59 51 59 60 60 61 63
Pulaski HS 48 45 74 74 66 68 68 69 69 71 72
Rockcastle 18 16 28 25 25 39 39 39 40 41 41
Russell 30 29 23 24 28 22 28 28 29 29 30
Somerset 17 34 33 27 19 16 19 19 19 20 20
South Laurel 14 28 41 30 31 26 31 31 32 32 33
Southwestern HS 57 56 79 76 75 63 75 76 77 78 80
Wayne 43 32 57 55 57 62 62 63 63 65 66
Whitley 11 15 21 17 23 24 24 24 24 25 25
Total 440 500 621 615 584 575 647 653 660 673 687
Projected
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Rewrite automated emails to direct prospective students to SCC
Email messages fully automated by September 2016
Holly Bowers, Donnia Vanschoyck, & Amanda Smith
All emails sent to prospects are personalized for SCC
No additional cost
Personalized emails are sent to new leads
Begin August 2016
Holly Bowers and Donnia Vanschoyck
Personalized emails are sent each week to new leads
No cost
Conduct high school orientations and advising sessions in 15 highlighted high schools
Expand sessions by June 2018
Christy Adams Orientation and advising sessions are held in 15 main service area high schools
No additional cost
Offer to conduct Financial Aid workshops in the 20 highlighted high schools
Expand sessions by May 2018
Patrick Mayer with the Financial Aid Office
Financial Aid workshops held in all participating main service area high schools
No additional cost
Contact prospective students with both FAFSA and application on file
Begin contacting students in October 2016
Patrick Mayer & Christy Adams
Prospective students with FAFSA and application on file are contacted and encouraged to move through the enrollment funnel
Printing and postage costs
Use Radius to create a report of new leads which will be sent automatically to program coordinators for use of follow-ups
Begin October 2016
Donnia Vanschoyck and Amanda Smith
Weekly report on new leads is made available to program coordinators
No cost
Cross-reference an application list from Admissions before visiting high schools
Begin August 2016
Holly Bowers, Donnia Vanschoyck and Christy Adams
Recruiters have complete application list before visiting high schools
No cost
Encourage program coordinators to call and email students listed on new applicant
Begin August 2016
Provost, deans and associate deans
Instructions sent to program coordinators, deans, associate deans on how to access report
No cost
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report and previously enrolled report
and sample email to send students
Increase communication to dual credit students
September 2016
Linda Bourne Mail letter from SCC President and viewbook to dual credit students
Printing and postage costs
Recruiters receive list of dual credit students to help with high school visits
August 2016 Linda Bourne, Holly Bowers and Donnia Vanschoyck
Use list to personalize visit and discussions with students
No cost
Send congratulatory letter with promotional item to students with successful completion
January 2017 Linda Bourne Wait until grades are finalized and use completion list of dual credit students
Printing, postage and $1,000 promo item
Strategy B: Establish a baseline of completed applicants to enrollee and target messaging to those students.
Tactic Timeline Person(s) Responsible Measure Cost
Establish a communication plan to applicants that consists of postcards, emails, phone calls and KNECT messages
Communication plan to be fully implemented by May 2017
Christy Adams Plan is fully developed and includes when, what, and how messages are communicated
No additional cost
Plan an event day/week designed for students with completed applications on file but have not enrolled
July 2017 Cindy Clouse and Tracy Casada
Emails sent to all students with completed applications. College personnel will be available to assist with enrollment requirements
$2,000
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Strategy C: Expand marketing efforts to high school students.
Tactic Timeline Person(s) Responsible Measure Cost
Direct more marketing efforts toward high school students before the fall and spring semester each year
Begin October 2016 for Spring 2017 semester
Cindy Clouse Participate in KCTCS Purl Drop and use ACT list or other high school lists to mail marketing materials twice a year to seniors. Possibly do something in November for application month and dual credit list
$1,000 for materials and mailing
Increase use of social media to attract additional high school students
Begin implementing Fall 2016
Cindy Clouse Implementation of Instagram, text messaging, and increased use of digital and Facebook advertising
$500
Website redesigned to focus on prospective students
Spring 2017 Kate Smith and system office
Website’s homepage tells potential students “What SCC Can Do For You!”
No additional cost
Send SCC car sticker or some other small gift with acceptance letters
Spring 2017 Allison Horseman, Cindy Clouse and Stuart Simpson
Research and decide on simple, attention-getting, easy to mail gift to send to newly enrolled students
$1000
Increase number of sporting events and activities sponsored by SCC in the 20 highlighted high schools
Fall and Spring 2016
Cindy Clouse, Holly Bowers and Donnia Vanschoyck
Sponsor at least four (4) sporting events and/or activities at the schools
$4,000
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Explore the possibility of having SCC materials available in high schools
Begin Fall 2016 Cindy Clouse, Holly Bowers and Donnia Vanschoyck
Contact each school and set up a print material display at all schools who give us permission
$2,000
Strategy D: Cultivate relationships with school administrators and guidance counselors.
Tactic Timeline Person(s) Responsible Measure Cost
Plan annual luncheon for school administrators on Somerset and Laurel campuses
Begin Spring Semester 2017
Cindy Clouse, Tracy Casada, and Linda Bourne
Hold small luncheon on each campus and provide administrator with information on value of SCC
$3,000
At least once a year, take an appreciation gift to guidance counselors in the 20 highlighted high schools
Fall 2016 semester
Cindy Clouse, Holly Bowers and Donnia Vanschoyck
Schedule a visit with each guidance counselor and give gift. Also, discuss value of SCC and ways SCC might get additional enrollees from individual schools
$2,000
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Strategy E: Change the culture of recruitment.
Tactic Timeline Person(s) Responsible Measure Cost
Establish a faculty/staff recruitment team who can assist recruiters at schools and community events
Begin Fall Semester 2016
Holly Bowers, Donnia Vanschoyck and Melissa Winstead
Selected team members can handle events independently of recruiters Name of selected group: SCC Champions or Advocates
$500 Name tags, SCC shirts
Establish a “One Stop Shop” on the Somerset and Laurel campuses where students go and assistance is all in one location
Begin serving students in January 2017
Tony Honeycutt & Tracy Casada
Work with all student service departments to implement change and cross train employees
Space redesign, construction and signage
Establish an online “Welcome Center” with a customer service representative
Begin serving students in March 2017
Tracy Casada Online center available for students to text, email or live chat
No cost
Divisions and departments will establish tactics to meet college recruitment goals
Begin Fall 2016
Deans, associate deans and department supervisors
Report monthly to Leadership Team on what each division or department has done toward the recruitment goals
No cost
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Recruitment Goal 2: In Fall 2016, SCC plans to grow enrollment to 6620 which is 210 students over Fall 2015 of 6410. Beginning in 2017, increase enrollment by 1% for Fall 2017 and Fall 2018 and then by 2% for 2019 and 2020.
Increase enrollment of non-traditional students age 25-49. The gain will increase enrollment of non-traditional students age 25-49 from 2563 to 2588 in Fall 2016 and to 2747 by 2020.
Strategy A: Build enrollment through community partners
Tactic Timeline Person(s) Responsible Measure Cost
Grow and expand current Workforce Solution programs to increase enrollment
Begin August 2016
Alesa Johnson Grow the KY Fame program each year to 22 students and possibly conduct an evening AMT class
Apply for Workforce Development Grant to cover expenses
Expand services to Adair County
Begin August 2016
Alesa Johnson Grow welding program to 12 students and possibly create IMT program if Workforce Development funds become available
Adjunct faculty to teach classes
Establish a fiber optic certificate in Workforce Solutions to meet industry needs and increase enrollment
Begin January 2017
Alesa Johnson Recruit from Lineman Program and possibly have 10-15 students
Equipment $25,000
Age Fall 2011 Fall 2012 Fall 2013 Fall 2014 Fall 2015 Fall 2016 Fall 2017 Fall 2018 Fall 2019 Fall 2020
25‐29 1231 1093 1056 1016 866 873 882 891 908 927
30‐34 995 855 772 699 598 604 610 616 628 641
35‐39 722 698 584 519 472 478 483 488 497 507
40‐49 866 906 771 696 627 633 639 646 659 672
Total 3814 3552 3183 2930 2563 2588 2614 2640 2693 2747
Projected
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Hold college fairs at various industries to educate their employees about SCC and the programs offered
Begin Spring 2017
Alesa Johnson, Holly Bowers and Donnia Vanschoyck
Explore what companies reimburse or pay for employee tuition. Hold SCC information fairs at 5 industries
$1,000
Establish partnership with and presence at job placement centers
Begin October 2016
Stuart Simpson Set up area to display SCC print materials and (if possible) establish schedule for recruiters to visit weekly.
No cost
Establish partnership with and presence Kentucky Career Centers
Begin August 2016
Holly Bowers and Donnia Vanschoyck
Set up area to display SCC print materials and (if possible) establish schedule for recruiters to visit weekly.
No cost
Solicit Hispanic minority student scholarships from businesses with high Hispanic employee ratio
Scholarships begin with Fall 2017 semester
Cindy Clouse At least two (2) scholarships awarded to Hispanic students
No cost
Strategy B: Establish a baseline of completed applicants to enrollee by Spring 2017 semester and target messaging to those non-traditional students.
Tactic Timeline Person(s) Responsible Measure Cost
Establish a consistent communication plan to SCC applicants
Begin October 2016
Christy Adams When, what and how for contact with postcards, emails, phone calls and KNECT messages
Printing costs
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Plan an event day designed for non-traditional students with application on file
Begin November 2016
Cindy Clouse and Tracy Casada
Students with application notified and event day held for them
$1,000
Strategy C: Increase communication efforts to non-traditional students.
Tactic Timeline Person(s) Responsible Measure Cost
Recruiters or recruitment team reaches out to non-traditional students
Begin August 2016
Holly Bowers and Donnia Vanschoyck
Attend four community events geared toward non-traditional students
$200
Recruiters or recruitment team reaches out to area veterans
Begin August 2016
Nicole LaWare and James Taylor
Attend at least two community events geared toward veterans
$100
Create a video/commercial targeted to non-traditional students and veterans
Begin October 2016
Steve Cleberg Release video/commercial that targets non-traditional students
$1,000
Work with KCTCS on redesigned website to meet the needs of non-traditional students
Begin Spring semester 2017
Cindy Clouse Make new redesigned website accessible to public
No cost
Identify Spanish speaking SCC employees and get them involved in recruitment team
Begin October 2016
Stuart Simpson Have team prepared to meet/discuss SCC enrollment opportunities with prospective students
No cost
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Use GED list to communicate with prospective students
Begin Spring semester 2017
April Russell and Cindy Clouse
Send SCC recruitment material(s) to prospective students on GED list twice a year
Postage, printing and promo item $300
Attend GED graduations in service area
Begin Spring semester 2017
April Russell or recruitment team
Recruiting representative(s) attend service area GED graduations and assist potential SCC students
No cost
Strategy D: Communicate with previous students who have only a few additional hours needed for a credential.
Tactic Timeline Person(s) Responsible Measure Cost
Identify students who only need a few additional credit hours at SCC for a credential
Begin October 2016
Paula Latham and Cindy Clouse
A list of these potential future graduates is provided to recruiters
No cost
Communicate with students who only need a few additional credit hours to receive a credential
Begin October 2016
Christy Adams and Cindy Clouse
Contact these potential graduates with information about SCC twice during the year.
Printing and postage costs
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Retention Goals
Retention Goal 1: Increase student retention in each academic division by 1-2% per annum based on census data from fall to fall semesters over 5 years.
Strategy A: Improve retention through existing student services and develop additional innovative programs.
Tactic Time line Person(s) Responsible
Measure Cost
Divisions and departments will establish tactics to meet college retention goals.
Begin Fall 2016
Deans, associate deans and department supervisors.
Report monthly to Leadership Team on what each division or department has done toward the retention goals.
$0
Obtain Financial Aid Data from Fall to Fall and Fall to Spring to determine its impact upon retention. 1. Use Financial
Aid and DSS data to identify student groups by packaged or in process and contact them
2. Track student enrollment to monitor retention
3. Target any student groups identified by OIER who show retention issues related to financial aid.
Begin Fall 2016 August 2016 Ongoing from Fall 2016 Ongoing from Fall 2016
Patrick Mayer and OIER
Use data to identify student retention issues related to financial aid. Track students over time. Increase student retention through interventions aimed at the Financial Aid eligible population. (percentage)?
$0
Create a more responsive advising system. 1. Revamp advisor
assignment process.
Implement for students entering spring 2017.
Admissions and Deans/Associate Deans
List of advisees will be delivered to Admissions and CARE Advisors.
$0
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2. Define roles and responsibility of faculty advisor.
3. Identify faculty members who will commit to expanded responsibilities of advising.
4. Each new and returning student will be assigned fulltime advisor and faculty/program advisor.
5. Full-time and faculty advisors will share responsibility of tracking and documenting student progress.
6. Advisors will advise in a centralized location.
Increase faculty utilization of Starfish early alert system. Implement protocol for STARFISH use. 1. Submit schedule
for progress surveys to system administrator.
2. Require faculty to complete progress surveys.
3. Add STARFISH flag tracking/clearing
Begin Aug 1,
2016
Complete training prior to first progress survey. Report Jan 1, 2017
Deans/Associate Deans
Increase STARFISH progress survey completion by 5%. (Baseline=average % completion since STARFISH implementation 48%) Monitor and create baseline for flag clearance. Compare lists of students with negative indicators with grades at end of semester. STARFISH reports distributed to supervisors
$0
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to responsibilities of faculty advisor.
4. Provide supervisors with STARFISH reports at end of semester.
List of faculty completing tracking and flag clearing PD distributed to supervisors.
Strategy B: Utilize direct marketing techniques to improve semester to semester and year to year retention.
Tactic Time line Person(s) Responsible
Measure Cost
Increase student awareness of registration dates. 1. Encourage
faculty and staff to announce the enrollment period for summer, fall and spring is open at the beginning of class sessions and at student-oriented meetings.
2. Faculty and advisors should also be encouraged to utilize e-mail, Bb, phone, text, etc. as a means of notifying students.
Announce at Convocation August 5, 2016. Students notifications begin mid-September. Announcements and follow-up reminders sent periodically Oct 1 through last day of class.
Dean/Associate Dean and Provost
Divisions/departments will document discussions through meeting minutes.
$0
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Utilize student organizations by building upon activities hosted by SGA, Ambassadors, Club Presidents, Mentors, etc. to promote SEM tactics in meetings, club activities, classes, cookouts, etc.
Dean Will Report To Dr. Honeycutt and Dr. Hayes
$0
Host events that encourage early registration and retention. Examples include summer events (cookouts, picnics, etc.); tie-ins with existing events (Derby Daze), and events in October and March, etc.
Dean/Associate Dean Will Report To Dr. Honeycutt and Dr. Hayes
$0
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Strategy C: Provide professional development opportunities to all faculty but specifically targeting “low performance” courses with regards to student completion and success.
Tactic Time line Person(s) Responsible
Measure Cost
Use Data provided by OIER to target specific “at risk” courses to allow focused professional development/interventions. 1. Identify courses with
low retention and success rates
2. Disperse the list to Deans and Associate Deans
3. Deans and Associate Deans work with faculty to make improvements/identify issues in affected courses.
4. Faculty alter or make changes to courses to help with retention efforts.
5. Course retention and Success levels are compared before and after the changes.
Begin Summer 2016 August 2016 August 2016 August 2016 Fall 2016 End of Fall 2016
OIER, Deans and Associate Deans, Faculty
“At risk” course list produced. List dispersed to appropriate Dean/Associate Dean Dean/Associate Deans discuss possible changes to courses/issues Courses are modified Success levels are compared to original courses
$0
Provide student retention activities / professional development for faculty and staff. 1. Offer Advisor training
on STARFISH, AdvisorTrac, and PeopleSoft.
2. Assign advisees to program advisor as well as staff advisor.
3. Utilize AdvisorTrac to monitor student contacts with advisors.
4. Probationary students will be contacted by their assigned advisors.
Fall semester 2016
Dean/Associate Dean
Protocol for advisor assignments will be revised and implemented. PD offerings will be provided and videotaped.
$0
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Strategy D: Take steps toward making the campus more “student friendly” and provide opportunities for student engagement and involvement while providing easy access to information that may affect retention.
Tactic Time line Person(s) Responsible
Measure Cost
Cultivate a culture of student service among all faculty and staff 1. Create buttons
to show students where to get help.
2. Customer service training to ALL employees.
3. Hire mystery shoppers to identify problems in all areas of the college.
May 2017 Deans/Associate Deans and Cindy Clouse Pres. Dr. Marshall, Prov. Dr. Honeycutt
Division meetings Reports from mystery shoppers
$500
Develop a Student Community Services Contact List for student support issues such as transportation, child daycare assistance, mental health services, etc. 1. Compile
existing contact lists from Allied Health, TRIO, CARE, etc.
2. Look for and fill in gaps in contact lists.
List compiled by December 2016. List posted on website, linked to Starfish and distributed to faculty/staff by January 2017.
Christy Adams Will Report To Tracy Casada
List is comprehensive and accessible to all students, faculty and staff.
Printing cost of list
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3. Post list on SCC website, link to Starfish and distribute to all faculty and staff.
Create a common, uniform Blackboard site so that students could more easily and uniformly access information in all online classes.
Prior to Fall 2016 semester
DeAnna Proctor Will Report To Dr. Honeycutt and Dr. Hayes
Create course shell Review with faculty focus group Review with student focus group Meet with faculty to implement course shell
$0
Create and advertise to students 1 hour “Facts on Fridays” info sessions for each program. Health science programs provide info on how to be competitive and what if I don’t get admitted…then what??
Fall 2016 Deans/Associate Deans Will Report To Dr. Honeycutt and Dr. Hayes
Maintain lists of students who attend, and a list of those students who change their major as a result of the info session.
No Cost
Retention Goal 2: Increase the percentage of students receiving a credential by 1% per annum over the course of the academic year. Note that the value represents AA, AS and AAS, but also includes Certificates and Diplomas.
Strategy A: Increase credential completion through increased monitoring of student progress.
Tactic Time line Person(s) Responsible
Measure Cost
Identify a means for advisors to track credit hours for students who are nearing the completion of a degree 1. Using DSS
information contact students
Implement Fall 2016
Dean/Associate Deans and OEIR
Maintain list of students contacted.
$0
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with 45 or more hours.
2. Advisors and faculty work collaboratively to contact students through enrolled classes.
3. Develop completion plan.
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Strategy B: Create clearly defined pathways to facilitate on-time completion and opportunities for alternate pathways for students who are not chosen in selective admissions programs.
Tactic Time line Person(s) Responsible
Measure Cost
Explore developing new educational/technical programs for students not admitted to existing programs, but who have sufficient credits to be considered for other programs. 1. Confer with
Workforce Solutions for industry needs for non-competitive programs.
2. Investigate transfer pathways for new program opportunities.
3. Use KCTCS course catalog to explore programs not currently offered at SCC.
4. Analyze cost, ROI, and gainful employment expectations of new programs for feasibility.
New programs investigated and feasibility/need determined by May 2017.
Deans/Assoc. Deans Will Report To Dr. Honeycutt
Report on possible new programs is complete with cost, ROI, and gainful employment expectations of new programs analyzed.
$0
Consider development of meta-majors (AA/AS/AAS) for students in similar fields (example: allied health fields).
Meta-majors investigated and efficacy determined by December 2016.
Deans/Assoc. Deans Will Report To Dr. Honeycutt
Report on meta-majors completed with expected benefits and barriers analyzed.
Possible visit to Florida CC system or TN