10 export tips for sme food & drink brands

Post on 27-Jan-2017

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Transcript of 10 export tips for sme food & drink brands

10 export tips for sme food & drink brands

1.Have a realistic &

achievable business plan

Know what your brandstands for - positioning

2.

Know your competitionand your USP’s

3.

Make NPD innovativenot “me too”

4.

Invest in design -from packaging to digital

5.

Consider export marketspecifics in your packaging

6.

Focus on the consumer -social media, sampling

7.

Work with good people -you’re only as good as

your team 

8.

Network -people buy from people 

9.

Use “Trophy" stores toestablish brand positioning -

find opinion makers 

10.

Contact us to find out more 07481 109727

warran@designbycountry.com