Post on 18-Jan-2018
description
1www.FAFSADAY.org
FAFSA DAYFAFSA DAYMarketing Within Your Local Community
2www.FAFSADAY.org
3www.FAFSADAY.org
Who Can Help You Get The Word Out?High School Guidance StaffHigh School Guidance Staff
High School Teachers and/or AdministratorsHigh School Teachers and/or AdministratorsHigh School StudentsHigh School Students
Parent / Teacher OrganizationsParent / Teacher OrganizationsCollege Admissions StaffCollege Admissions Staff
College Faculty and AdministratorsCollege Faculty and AdministratorsCommunity Based OrganizationsCommunity Based Organizations
Religious OrganizationsReligious OrganizationsLocal BusinessesLocal BusinessesLocal NewspapersLocal Newspapers
Radio StationsRadio StationsTelevision StationsTelevision Stations
Social MediaSocial MediaAnd More…And More…
4www.FAFSADAY.org
www.fafsaday.org
5www.FAFSADAY.org
www.fafsaday.org
All of these items can be printed today!
Some items can be ordered and sent to you!
Many can be used electronically!
6www.FAFSADAY.org
Save the Date & Bookmark
7www.FAFSADAY.org
Flyer & Poster
8www.FAFSADAY.org
www.fafsaday.org/mcgsadmin
9www.FAFSADAY.org
www.fafsaday.org/mcgsadmin
10www.FAFSADAY.org
Folleto En Español
11www.FAFSADAY.org
www.fafsaday.org/mcgsadmin
12www.FAFSADAY.org
www.fafsaday.org/mcgsadmin
13www.FAFSADAY.org
Social Media
14www.FAFSADAY.org
Social Media Best Practices
Facebook•Use Conversational Tone•Invite Readers to Take Action•Share Pictures or Video•Invite Responses and Likes•Vary Your Post Types•Keep Post Short
Twitter•Create Tweets that Resonate•Keep Tweets Short and Sweet•Make it Real-Time•Tweet as Often as Possible•Use @Replys and #Mentions
YouTube•Make a Splash to Go Viral•Assure a Good Video Image•Inspire, Don’t Just Educate•Make It Fun•Keep It Short•Include A Call to Action
15www.FAFSADAY.org
Online
16www.FAFSADAY.org
Email Blast / Robo-Calls
17www.FAFSADAY.org
Communicate with Your Registrants
18www.FAFSADAY.org
Contact People
Ryan Forsythe
MASFAA Communications CommitteeCo-Chairperson
Assoc. VP of Strategic Enrollment Management and Student Fin. AidMount Wachusett Community College
978-630-9290rforsythe@mwcc.mass.edu
19www.FAFSADAY.org
YOU CAN GET THE WORD OUT!!Q
UES
TIO
NS?
THA
NK
YO
U