1 FAFSA DAY FAFSA DAY Marketing Within Your Local Community.

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3 Who Can Help You Get The Word Out? High School Guidance Staff High School Teachers and/or Administrators High School Students Parent / Teacher Organizations College Admissions Staff College Faculty and Administrators Community Based Organizations Religious Organizations Local Businesses Local Newspapers Radio Stations Television Stations Social Media And More…

Transcript of 1 FAFSA DAY FAFSA DAY Marketing Within Your Local Community.

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FAFSA DAYFAFSA DAYMarketing Within Your Local Community

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Who Can Help You Get The Word Out?High School Guidance StaffHigh School Guidance Staff

High School Teachers and/or AdministratorsHigh School Teachers and/or AdministratorsHigh School StudentsHigh School Students

Parent / Teacher OrganizationsParent / Teacher OrganizationsCollege Admissions StaffCollege Admissions Staff

College Faculty and AdministratorsCollege Faculty and AdministratorsCommunity Based OrganizationsCommunity Based Organizations

Religious OrganizationsReligious OrganizationsLocal BusinessesLocal BusinessesLocal NewspapersLocal Newspapers

Radio StationsRadio StationsTelevision StationsTelevision Stations

Social MediaSocial MediaAnd More…And More…

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All of these items can be printed today!

Some items can be ordered and sent to you!

Many can be used electronically!

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Save the Date & Bookmark

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Flyer & Poster

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Folleto En Español

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Social Media

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Social Media Best Practices

Facebook•Use Conversational Tone•Invite Readers to Take Action•Share Pictures or Video•Invite Responses and Likes•Vary Your Post Types•Keep Post Short

Twitter•Create Tweets that Resonate•Keep Tweets Short and Sweet•Make it Real-Time•Tweet as Often as Possible•Use @Replys and #Mentions

YouTube•Make a Splash to Go Viral•Assure a Good Video Image•Inspire, Don’t Just Educate•Make It Fun•Keep It Short•Include A Call to Action

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Online

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Email Blast / Robo-Calls

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Communicate with Your Registrants

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Contact People

Ryan Forsythe

MASFAA Communications CommitteeCo-Chairperson

Assoc. VP of Strategic Enrollment Management and Student Fin. AidMount Wachusett Community College

[email protected]

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