Transcript of Дмитрий Маленко: Будущее приложений: что нужно знать...
- 1. Every morning
- 2. Future of the Apps: what startups need to know Dima
Malenko
- 3. OpenOffice.org on iPad
- 4. Race to the bottom
- 5. A lot of applications are now subsidized Do you remember
that Opera browser used to cost $39? $39, Carl!
- 6. They are good enough, but never remarkable Problem with
standard free apps?
- 7. Sparrow Fresh and clean UI Native support for Gmail
workflows
- 8. Sparrow Launched on February 09, 2011. Priced $9.99 Top Paid
and Top Grossing within a day Sparrow was a highly acclaimed mail
app that was offered as a paid download. It couldnt generate enough
revenue to support the size of its development team.
- 9. Mailbox Unorthodox launch Inbox-zero bonanza Creative use of
gestures
- 10. Sunrise Wunderlist Nice calendar To-do list with style
Acompli All-in-one productivity
- 11. So what? Strategy for app startups: Differentiate on design
and UI/UX Attract sizable user base Get acqui-hired Profit! Not
really
- 12. There is still hope for indies: check out Fantactical $40
for Mac $10 for iPad$5 for iPhone
- 13. ? . ? , . , , . . .
- 14. Hide in a niche!
- 15. What is the most expensive app in App Store?
- 16. Agro Imagine a world where an agronomist can visit a
client, complete an inspection report, hold the sale of products
knowing that all paperwork is done and sent by the time they drive
out the gate. $999.99, Carl!
- 17. MTrax Track maintenance and inspections for aircraft Print
due lists, status reports and component cards $1,995 includes the
MTrax software, 1 year of upgrades and support
- 18. Niche apps do not get design awards
- 19. Niches also have problems They emerge morph fade away
fracture
- 20. New devices form new niches #ofusers time iPhone iPhone
iPhone iPhone + iPad iPad iPhone + iPad iPad iPhone + WATCH
- 21. Multiple devices call for services, not apps
- 22. Services are great Recurring revenue to support development
Better match for user needs
- 23. Niches: disruption from the low end features timev 1.0 v
6.0 price price perceived value high end perceived value low
end
- 24. Photoshop Elements Lightroom Pixelmator Sketch
- 25. Create services, not apps Find your niche New platforms
create nichesDisrupt from below
- 26. Questions? www.dmalenko.org dmalenko@rollapp.com
@dmalenko