Customer Relationships: Business Strategy for Competitive Advantage
Adobe: Intrapreneurs and the Digital Customer Experience
Customer Experience Management: Optimize your site to deliver a highly engaging user experience
How to Improve Your Company's UX Capabilities - Let Your Methods Drive Your Plan
Making Leaders Successful Everyday by Kate Leggett
Why Customer Satisfaction Surveys Aren't Customer Centric
La Experiencia del Cliente = Una Nueva Estrategia para la Rentabilidad de su Empresa
How to get your customers to rave about you (building an advocate community for your brand)
From Fans to Advocates: How to Build Community and Grow #BrandLove
SXSW 2015 Core Conversation: Don't Hire Robots - The #HumanTouch of Social
NASSCOM GIC Conclave 2015: How to Engineer Simplicity on an Industrial Scale by Dr Eric Schaffer
In the end the best app wins no matter who makes it