20-1 Chapter 20 Relationship Marketing In the Business of Sports McGraw-Hill/Irwin©2007 The McGraw-Hill Companies, All Rights Reserved.
Issue 3 draft 2.0
COUNCIL WORKSESSION DECEMBER 11, 2012. AGENDA a.PROJECT SUMMARY RECAP. a.SCOPE. b.BUDGET. b.FINANCING UPDATE. a..5% GENERAL SALES & USE TAX. b.1.5% LODGING,
18-1 Chapter 18 Relationship Marketing in the Business of Sports Copyright © 2010 by The McGraw-Hill Companies, Inc. All rights reserved. McGraw-Hill/Irwin.
16-1 Chapter 16 Developing a Promotional Strategy for the Marketing of Sports Products Copyright © 2010 by The McGraw-Hill Companies, Inc. All rights reserved.
Ambush Marketing GÖZDE EROĞLU 17717801912. What is Ambush Marketing? A promotion tactic designed to associate a company, product, or service with a particular.
Sponsorship Management MKT 3865 Dr. Don Roy. Steps in Sponsorship Management 1)Define the target audience 2)Set objectives 3)Select the sports property.
PROMOTION Standard five: 5.1 role of promotion. Standard Five Students will discover the importance and elements used in developing a promotion mix to.
Students will discover the world of sports marketing and the use of marketing to promote sports and non-sports businesses in sports.
IGNITE SPORTS -- CONFIDENTIALPAGE 1 Ignite Sports Publishing & iTV Market Strategy.
Unit 2 – What is SEM? Copyright © 2010 by Sports Career Consulting, LLC.
Sports Meets Marketing MKT 3865 Dr. Don Roy. What is Sports Marketing?