Stop trying to delight your service customers
Chapter 21 Operations and Service Management
Product and Service Management Chapter 9. Unit Essential Question How do special services, image, and risk management affect the product and service plans.
Operations and Service Management Chapter 21. Copyright © 2005 by South-Western, a division of Thomson Learning. All rights reserved. 2 Operations and.
Unit 10 Product and Service Management Chapter 30Product Planning Chapter 31Branding, Packaging, and Labeling Chapter 32Extended Product Features.