Materi Philip Kotler lama 1
Defining Marketing for the Twenty-First Century
Marketing Management
Marketing Lecture
Market Res
kotler01_11.ppt
Kotler01 Basic
Introduction to Marketing. Discuss what is marketing and core concepts of marketing and review some possible definitions See the evolution of marketing.
Marketing Chapter 1 Copyright © 2011 Pearson Education, Inc. Publishing as Prentice Hall and Customer Value Marketing: Managing Profitable Customer Relationships.
Marketing: Managing Profitable Customer Relationships Chapter 1.
MARKETING MANAGEMENT 14 th edition 1 Defining Marketing for the 21 st Century KotlerKeller.
Introduction and the Role of Mathematics in Economics Is Economics a Science? Mathematics is for Describing Human Behavior in Economics.
