Crisis Communications in the Social Media Age #RaganDisney
Get Ahead of a Crisis: Leveraging Social Media to Defuse Damaging Situations
Crisis Communications in the Age of Social Media
Data-Driven PR Metrics: Share of Voice, Competitive Benchmarking, Correlations
Before Disaster Strikes: Creating an Effective Crisis Communications Plan
Data-Driven PR Measurement (eMetrics Chicago)
Social Media & Integrated Marketing Programs: How to Monitor, Measure & Demonstrate Results Sandra Fathi President, Affect Strategies President, PRSA New.
