Principle of Marketing
most marketing
Servicemarketing
Chapter 1 introduction to sales and distribution management
Chapter 1 Consumer Behavior: Its Origins & Strategic Applications
Marketing Instructor Abdel Fatah Afifi MA&T, MBA, PCT, ACPA 2 nd Semester 2009/2010.
Copyright © 2007 McGraw-Hill Ryerson Limited. Objectives To be able to understand: The focus of marketing on customer satisfaction. Marketing’s emphasis.