Managing Marketing Processes_Seminar 2
Plotting Strategy for the New Energy Economy. A number of unknowns will affect the electric power industry Copyright 2013 New Markets Advisors2 Changes.
Competitive Position & Sources of Advantage Copyright Roger J. Best, 2012 MBM6 Chapter 6 Understanding Competitive Advantage, Customer Value, and Profitability.
Defensive Strategies Copyright Roger J. Best, 2012 MBM6 Chapter 13 ■ The goal of defensive strategies is profit maximization, not sales or market share.
Profitability COPYRIGHT ©2007 Thomson South-Western, a part of the Thomson Corporation. Thomson, the Star logo, and South-Western are trademarks used herein.