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Keynote: Marketing versus IT: Worse than the marketing versus sales divide? Speaker:Andrew Buckley, group head and senior vice president, core products europe, Mastercard
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© 2009 South-Western, Cengage LearningMARKETING 1 Chapter 2 SOCIALLY RESPONSIVE MARKETING 2-1The Impact of Marketing 2-2Criticisms of Marketing 2-3Increasing.
