Filloux Filloux
Designing for Digital Magazines - Rob Boynes for Guardian Masterclasses
Situational Influences
Consumer Decision
Newspapers in the 20 th century Highly profitable industry – 20% profit margins common Most revenue came from print advertising – display and classified.
Copyright © 2006 by K. Plantenberg Restricted use only Chapter 7 Pictorials Topics Exercises.
Group_Influences on Consumer Behaviour
