7-1 6/13/2014 Copyright © 2011 Pearson Education, Inc. publishing as Prentice Hall Chapter 7 Attitudes and Persuasion CONSUMER BEHAVIOR, 9e Michael R.
12-1 Copyright © 2011 Pearson Education, Inc. publishing as Prentice Hall Chapter 12 Income and Social Class CONSUMER BEHAVIOR, 9e Michael R. Solomon.
15-1 Copyright © 2011 Pearson Education, Inc. publishing as Prentice Hall Chapter 15 Cultural Influences on Consumer Behavior CONSUMER BEHAVIOR, 9e Michael.
11-1 Copyright © 2011 Pearson Education, Inc. publishing as Prentice Hall Chapter 11 Organizational and Household Decision Making CONSUMER BEHAVIOR, 9e.
14-1 Copyright © 2011 Pearson Education, Inc. publishing as Prentice Hall Chapter 14 Age Subcultures CONSUMER BEHAVIOR, 9e Michael R. Solomon.
motivation and values
1-1 6/18/2015 Copyright © 2011 Pearson Education, Inc. publishing as Prentice Hall Chapter 1 Consumers Rule CONSUMER BEHAVIOR, 9e Michael R. Solomon.
13-1 Copyright © 2011 Pearson Education, Inc. publishing as Prentice Hall Chapter 13 Ethnic, Racial, and Religious Subcultures CONSUMER BEHAVIOR, 9e Michael.