Metaphor in Advertising
Week Two Part I
The David A. Boileau Foundation
Philosophy of Rhetoric by George Campbell
Richards Philosophy of Rhetoric
Richards, Philosophy of Rhetoric
Ricoeur, 1978
Tuesday, January 10, 2012. “Rhetoric, was, first and foremost, the art of persuasive speaking.” Bizzell and Herzberg (1-2) WHAT IS RHETORIC?
University of Split, Faculty of Philosophy () Radovanova 13, 21000 Split, Croatia DANICA ŠKARA, PHD [email protected] [email protected] LANGUAGE,
