Survey sampling l Sampling & non-sampling error l Bias l Simple sampling methods l Sampling terminology l Cluster sampling l Design effect l Stratified.
16-1 Some Preliminaries. 16-2 Basics of Analysis The process of data analysis Example 1: Gift Catalog Marketer Mails 4 times a year to its customers Company.
© 2007 Prentice Hall16-1 Some Preliminaries. © 2007 Prentice Hall16-2 Basics of Analysis The process of data analysis Example 1: Gift Catalog Marketer.
