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“Campaigns” Orientation Yahoo! Workshop November 19, 2004.
A INTRODUCTION TO INTEGRATED MARKETING COMMUNICATION (IMC) Pertemuan 1 & 2 By: Dr. Dominiq Tulasi Mata kuliah: 00274 / Integrated Marketing Communication.
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Advertising and Promotion An Integrated Marketing Communications Perspective George E. Belch & Michael A. Belch Both of San Diego State University Irwin/McGraw-Hill©The.
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