12-1 Chapter 12 Retailing and Wholesaling. 12-2 Road Map: Previewing the Concepts Explain the roles of retailers and wholesalers in the distribution channel.
Retailing and Wholesaling Chapter 14. 14- 1 Objectives Understand the roles of retailers and wholesalers in the marketing channel. Know the major types.
Chapter 13 Distributing and Promoting Products. Copyright © Cengage Learning. All rights reserved. Chapter 13 | Slide 2 Learning Objectives 1.Identify.
15-1 Distribution and Marketing Logistics Chapter 15.
Major Points of Ch. 1 1. Key Terms and Definitions 2. Why Marketing Channels and Intermediaries?** 3. Marketing Channels and other Marketing Concepts 4.
Chapter 13
Chapter Fourteen Wholesaling, Retailing, and Physical Distribution.
Retailing and Wholesaling Chapter 11. Copyright 2011, Pearson Education Inc., Publishing as Prentice-Hall11 - 2 Chapter Outline Retailing Retailer.
Foundations of Business 3e
Chapter Sixteen
Distribution
Marketing Channels:
