Post TRIPS effect in India
Marketing Notes
Amul Butter
PARAG
Class 2
Models of consumer behaviour
Consumer Decision Making Four Views of Consumer Decision Making Economic Man, Cognitive Man, Emotional Man, Passive Man
Marketing Management MBA Lecture Notes 2010. Chapter 1: Concepts in Marketing Management
Consumer Behavior Ryan Leslie v. Soulja Boy
Mkt segment & Buyer Behavior
Scope of marketing
CB Models
