CHAPTER 23 Consumer Rights and Responsibilities. The Consumer Bill of Rights Outline by President John F. Kennedy in 1962 The Right to Be Informed
Overview of Socially Responsible Marketing and Selected Issues of Interest to Stakeholders
“NEW ISSUES IN MARKETING” "Progress is possible, No one can stop it, but obstacle is there, we have to face it.“ - Amartya Sen.
Do Now: Take out worksheet from yesterday. What are the steps in the decision making process? Hand in Homework QUIZ #1: Thursday September 11, 2008.
Consumer Rights & Responsibilities Consumer Protection Consumers Beware Making Choices