LITERATURE REVIEW
Marketing management module 1 core concepts of marketing mba 1st sem by babasab patil (karrisatte)
Computer Application in Management
A03StrategicFramewor..
ch17
Chap 002
Austrom 101 Developing the Total Professioinal Rep Firm I (PPT)
1.1
Keller SBM3 11
Market structure
Internal analysis
market Positioning
