Literature Review on Direct Marketing
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Get a Grip - The Marketing Power of Managing Customer Relationships
Why Marketers Should Invest in Crowdsourced Research
Direct Mktg Principle & Practice PPT by Prof Gita ran
Retail Book - Chapter 1
Never Make A Cold Call Again!
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Consumers attitudes toward commercial e mail spam and web pop-ups
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Marketing: Page Turner
7 Advanced Paid Search Strategies used by Leading Direct Marketers
