Part Two Comparative Environmental Frameworks
Ib, Chapter#02
© 2001 Prentice Hall2-1 International Business by Daniels and Radebaugh Chapter 2 Cultural Environments Facing Business.
What is Culture? Culture is the sum of the knowledge, values, beliefs and attitudes shared by a particular society and a group of people. Culture includes:
PART TWO COMPARATIVE ENVIRONMENTAL FRAMEWORKS International Business Chapter Two The Cultural Environments Facing Business.