Ethical and Legal Issues E-M ARKETING /6E C HAPTER 5.
Day 7 ELC 310. Copyright 2005 Prentice HallCh 1 -2 Agenda Questions? Assignment 1 Posted – Indentifying target markets – Due Oct 1
E-Marketing/7E Chapter 5 Ethical and Legal Issues.
Chapter 5 Objectives After reading Chapter 5, you will be able to: Compare and contrast ethics and law. Discuss the implications of ethical codes.
E-MARKETING 5/E JUDY STRAUSS AND RAYMOND FROST Chapter 5: Ethical and Legal Issues ©2009 Pearson Education, Inc. Publishing as Prentice Hall 5-1.
Ethical and Legal Issues By Hanniya Abid Assistant Professor COMSATS Institute of Information Technology E-Marketing Lecture 6.
Lecture 9 Ethical and Legal Issues Source: E-Marketing 5/E (Judy Strauss & Raymond Frost) © Sekolah Tinggi Teknik Surabaya 1.