CH 5
Www.mhhe.com/fourps Final Consumers and Their Buying Behavior For use only with Perreault/Cannon/McCarthy or Perreault/McCarthy texts. © 2008 McGraw-Hill.
Final Consumers and Their Buying Behavior For use only with Perreault and McCarthy texts. © 2003 McGraw-Hill Companies, Inc. McGraw-Hill/Irwin.
Www.mhhe.com/fourps Final Consumers and Their Buying Behavior CHAPTER SIX For use only with Perreault/Cannon/McCarthy or Perreault/McCarthy texts. © 2008.
