Principles of Marketing - Company & Marketing Strategies : Partnering to Build Customer Relationship
Ch2 Marketing
Chap 02- Company and Marketing Strategy_Partnering to Build Customer Relationships
Global Edition Chapter Two Company and Marketing Strategy Partnering to Build Customer Relationships Copyright ©2014 by Pearson Education.
2- 1 A Presentation by EHFAZ for MKT 202 Chapter 2 What is the purpose of Marketing? Value Value (creating profitable relations)
2- 1 Chapter Two Company and Marketing Strategy Partnering to Build Customer Relationships.
0 Ch 2 -0 Copyright © 2011 Pearson Education. CHAPTER TWO Company and Marketing Strategy: Partnering to Build Customer Relationships Lecturer: Insert.