Lovelock PPT Chapter 07
Lovelock PPT Chapter 02
Slide ©2004 by Christopher Lovelock and Jochen Wirtz Services Marketing 5/E 6 - 1 Chapter 6 Pricing and Revenue Management.
Slide © 2007 by Christopher Lovelock and Jochen Wirtz Services Marketing 6/E Chapter 5 - 1 Exploring Business Models: Pricing and Revenue Management.
Slide © 2007 by Christopher Lovelock and Jochen Wirtz Services Marketing 6/E Chapter 5 - 1 Chapter 5: Exploring Business Models: Pricing and Revenue Management.
Slide ©2004 by Christopher Lovelock and Jochen Wirtz Services Marketing 5/E 1 - 1 Chapter 1 Introduction to Services Marketing.
Slide © 2007 by Christopher Lovelock and Jochen Wirtz Services Marketing 6/E Chapter 8 - 1 Chapter 8: Designing and Managing Service Processes.
Slide © 2007 by Christopher Lovelock and Jochen Wirtz Services Marketing 6/E Chapter 3 - 1 Chapter 3: Developing Service Concepts: Core and Supplementary.
Keeping the service promise Designing delivery systems Dr. James Stanworth [email protected].
Slide ©2004 by Christopher Lovelock and Jochen Wirtz Services Marketing 5/E 4 - 1 Chapter 4 Creating the Service Product.
Slide © 2007 by Christopher Lovelock and Jochen Wirtz Services Marketing 6/E Chapter 11 - 1 Chapter 11: Managing People for Service Advantage.
Service Marketing - Love Lock Chapter-02
