Mobile presentation - Sydney Online Retailer - 26 Sep 2011
Cross channel testing insights and recommendations - jump - oct 12 2011 - widescreen - craig sullivan
Condensed testing syrup - @OptimiseorDie @sydney sep 2011 - 4 years of testing summarised - craig sullivan
Measurement for Marketing Effectiveness – data challenges and how to meet them Trevor Jones Marketing Databasics 25th June 2009.
Understanding Attribution: IAB Customer Conversion Journey Seminar
"To Marketing Optimisation and Beyond!"
Reverse proxy
Director Client Presentation
Upcast Technology Introduction
MSN Ireland Homepage Takeover July Sept Packages 2010
Call tracking and attribution modelling in the year of the mobile!
An Introduction to Facebook Ads - #SFGettingSmarter