Analyzing Website Data
The 7 Dirty Secrets of E-Commerce Marketing
Data-Driven Marketing
Improve the ROI of your Content Marketing
Measure (Brett Ede, CMO & Co-founder Picatic, 2013)
Power of Google Analytics
Estimating conversion rate in display advertising from past performance data
Short Changing Your Success?
SMX West 2012 - Google Webmaster Tools
Making Web Analytics actionable with Web Content Management
Group 10
Gi Summer Symposium 2009 Short