The Appropriateness and Value of Using Princess Diana's Image in Road Safety and Seat belt Campaigns
Celebrity Endorsement in Television Advertising
Friends Fans and Followers Do Ads Work on Social Networks
Hofstede Model in Advertising
Print Screens of Research
Brand Equity
Ambush Marketing: Innovative or Immoral?
Ambush marketing guest lecture
Integrated Marketing Communications
Social Advertising
Globalization and Advertisement
