UK Online Advertising The Success Story by Guy Phillipson
Introduction to online advertising
Aggregate demand and supply
Time well spent
Startup Life, The Good, The Bad, The Awesome
Advertising
Introduction To Online Media Planning And Buying
Performance in Traditional & Mobile Media
Domain Investing Ed Russell, President, NameDrive LLC NameDrive LLC - 2141 Wisconsin Ave., Suite C-2, Washington, DC 20007, USA T: +1 (305) 704 7793 F:
1 Chapter 15 Advertising, Sales Promotion, and Public Relations.
Chapter 9 PROMOTION. Objectives Developing & Managing an Advertising Program Deciding on Media & Measuring Effectiveness Sales Promotion Public Relation.
Predictive Client-Side Profiles for Personalized Advertising Misha Bilenko and Matt Richardson.