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2010 NADA Social Media Marketing Workshop Presentation used by Ralph Paglia
Digital Dealer Advertising PresentationRalph Paglia; #NADA 2010 – Orlando, FL – February 13-15, 2010 www.ADPsocial.com Social Media Marketing Ralph Paglia; #NADA
Ralph Paglia Director â Digital Marketing ADP Dealer Services Digital Marketing & Advertising Strategies for Dealers Google search query used from a Phoenix location⦅
1. DEALER WEEKLY -- 'Armageddon' In Store for Detroit?; ADP's Paglia on Managing Leads Tuesday, September 25, 2007 LATE & BREAKING NEWSLITHIA WILL SWITCH…
Guerrilla Marketing and Competitive Conquest Advertising StrategiesSee multiple case studies and detailed examples showcasing dealers who use the Internet to take market…
1. A T T R A C T • I N T E R A C T • R E S P O N D • S E L L • S E R V I C E • R E T A I N Email Marketing Best PracticesAvoiding Anti-Spam FiltersMISSION:To supply…
PowerPoint Presentation Automotive Digital Marketing Where are the best dealers going to get their competitive advantages in 2012 and 2013? TIPS Automotive Internet Selling…
1. DEALER WEEKLY -- 'Armageddon' In Store for Detroit?; ADP's Paglia on Managing Leads Tuesday, September 25, 2007 LATE & BREAKING NEWSLITHIA WILL SWITCH…
Slide 1 1 www.SocialAutoSales.com Ralph Paglia; 9 th Digital Dealer Conference – www.SocialAutoSales.com “In this session Ralph Paglia debunks many of the commonly cited…
1. Landing Pages and Micro Sites; Major League Search and Conversion Results By Ralph PagliaThe following are questions frequently asked by dealers and managers in regards…
1. Effective Online Automotive Sales: Interview with Ralph Paglia of Courtesy Chevrolet December 2006Effective Online Automotive Sales VOLUME 5 ISSUE 12HOME Interview with…
1. Effective Online Automotive Sales: Ralph Paglia of Courtesy Chevrolet Interview Part 2 January 2007 Effective Online Auotmotive Sales VOLUME 6 ISSUE 1HOME Ralph Paglia…
1. Effective Online Automotive Sales: Interview with Ralph Paglia of Courtesy Chevrolet December 2006 Effective Online Automotive Sales VOLUME 5 ISSUE 12HOME Interview with…
1. Effective Online Automotive Sales: Ralph Paglia of Courtesy Chevrolet Interview Part 2 January 2007 Effective Online Auotmotive SalesVOLUME 6 ISSUE 1HOME Ralph Paglia…
1. DEALER WEEKLY -- 'Armageddon' In Store for Detroit?; ADP's Paglia on Managing Leads Tuesday, September 25, 2007 LATE & BREAKING NEWSLITHIA WILL SWITCH…
1. Guerilla Marketing Tactics to Break from the Competition 2. www.LatinoChevy.com 3. Guerilla Marketing: What is it? Competitive Differentiation Extraordinary…
Digital Marketing Operations – Dealer Assessment Dealership: Location: Date: Interviewed: (current page) Position: Consultant: © Copyright 2005 Ralph Paglia – All Rights…
PowerPoint Presentation CRM: What is you CRM Process? Ralph Paglia President Automotive Media Partners, LLC Pg. 39 ATTRACT INTERACT RESPOND SELL SERVICE RETAIN Average Monthly…
1. Guerrilla Marketing and Competitive Advertising StrategiesRalph PagliaPresidentAutomotive Media Partners 2. ModeratorBecky RossMarketing ManagerOffice: (303) [email protected]…
Internet Lead Management for GM Dealers How To Use Objective Data to Create Performance Plans and Compensation Models How important is it to build a team around performance…