My personal story

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Transcript of My personal story

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It all started with books. Many books…

From a very young age…

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…in a pretty remote place

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Exploring the world from my room

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With a constant objective: to keep the doors open

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Which meant attending the best french business school

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But really meeting fellow global citizens @Tbird

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Thunderbird

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Joined Barcelona after graduating

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For its values of close bonds, strong identity and quality of life

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Advising, coaching medical staff and hospitals management allover Europe

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In 2005, my 6 months backpacking in Asia gave birth to my blog

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On my way back, I decided I wanted to have a career with a social impact

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Until I reached a tipping point

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That was also the start of myentrepreneurial journey

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A rocky one…

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“You enter the forest at the darkest point, where there is no path.Where there’s a way or path, it is someone else’s path.Each human being is a unique phenomenon.The idea is to find your own pathway to bliss.”

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First, I needed to find my tribe

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Because it can be a lonelypath

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So I joined networks of like-minded souls

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Learning from ordinary peoplewith extraordinary ideas…

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Stories from a bottom-up movement

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I was an entrepreneur in search of a project

• Global mindset• Not geographically bounded• Economically sustainable• Social impact• Gender-related• Still keep open doors (not too focused)• Spreading positive stories and projects

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My first attempt was to set up the Impact HUB in Barcelona

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Then I applied to organize TEDxBarcelonaWomen

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And that’s when I lost my financial stability

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And now what?

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I went to TED Active and got reboosted

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And The A Factor started withinnovation journeys in Nairobi

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But it was not a low-hanging fruit…

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So I went to Bali and got reboosted again

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And came back to organize thesecond edition of TEDxBcnWomen

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When I realized how much I enjoyed working on stereotypes

and changing the narrative

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That was the start of thestorytelling workshops forwomen entrepreneurs…

WORDS

COACHINGGENDER

LOCATIONINDEPENDENT

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And that was the start of Shiftbalance

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A platform which shares knowledge on gender stereotypes and concrete

solutions at different levels

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UniversalStories/Myths/Archetypes/Religions/Rolemodels

METACULTURALLEVEL

MEDIAArtComic Photo

Literature

TV

CinemaAdvertising Music

Createbeliefs, images, stereotypes, roles

LanguageWORDS Jokes

EDUCATION ToysPlayground

Household chores School Sports

ConfidenceBody imageGIRLS

GLOBALLEVEL

INDIVIDUALLEVEL Talkativeness

Political representationLEADERSHIP BoardroomsTechand scienceMoney and investment Public speaking

RELATIONSHIPS Porn

Sexeducation

SexpracticesDating

Rape

Sexual assault

HarassmentDomestic violence

GLOBALLEVEL

UNCONSCIOUSBIAS

Self esteem

BOYS Emotional intelligence Feelings repressed Violence

Prostitution

Sextrade

Bodyposture

Equal pay

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Shiftbalance produces infographics

Source: Shiftbalance

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117 years until gender parity?Put gender on your agenda.

In its Global Gender Parity Report 2015, the World Economic Forum estimates it will take 117 years to achieve gender parity in the workplace. How can we accelerate this pace? We surveyed men and women leaders from 400 companies around the world to help illuminate the way forward and blended their recommendations with our experience to create the following accelerators.

Accommodate

work/life integration for all

Speed up company culture change with progressive corporate policy

for advancement, make role models visible and set leadership pipeline programs and targets

Make a difference through tone-at-the-top, sponsorship for promotions and education about conscious andunconscious bias

Build supportive environments

Illuminate the path to leadership

Accelerators How

© 2016 EYGM Limited. All Rights Reserved. EYG no. EX0263 ED none

Women. Fast forwardEighty years until gender parity? Pledge your support to speed up the clock.#WomenFastForward ey.com/womenfastforward

Three accelerators for women in the workplace How you can take action today:

• Visit us online at ey.com/womenfastforward

• Tweet using #WomenFastForward

• Follow the story on Flipboard

• Join the conversation on LinkedIn linkedIn.com/company/ women-fast-forward

• Visit internationalwomensday.com

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And identifies challengingcampaigns

Source:GuerrillaGirls

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Source:GuerrillaGirls

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Source: Blurred lines

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Or activists

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We spread awareness

Source: Confidence code

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On the sexism in Hollywood for example…

• Bechdel Test Movie List1. It has to have at least two [named] women in it2. Who talk to each other3. About something besides a man

• 2014 Oscar nominees– “Gravity” — FAIL– “Captain Phillips” — FAIL– “American Hustle” — PASS– “The Wolf of Wall Street” — FAIL– “12 Years a Slave” — FAIL– “Philomena” — PASS– “Dallas Buyers Club” — PASS– “Her” — FAIL– “Nebraska” — PASS

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We promote interestinginitiatives

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Everyday sexism blog

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New superheroes

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New toys

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New apps

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New communities

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We show how men are part of thesolution

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We curate a selection of videos challenginggender stereotypes

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Inspiring talks

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New advertising campaigns

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We identify products empoweringwomen through design

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And we engage you to act!

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And we even created a speakers bureau

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What do YOU do to balance the world?

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Pick YOUR battle

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Now it’s your turn!• Answer these questions:

– What are you passionate about? Which problem would you like to solve?

– Why do YOU care?– Why shall others care?– Which solution do you propose?– What do you want the others to do?

• Share your story!

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