FY 2015/2016 CAMPAIGN COORDINATORS GUIDE · 10 STEPS FOR A SUCCESSFUL CAMPAIGN. 7 • Use employee...

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® FY 2015/2016 CAMPAIGN COORDINATORS GUIDE IT TAKES A FAMILY.

Transcript of FY 2015/2016 CAMPAIGN COORDINATORS GUIDE · 10 STEPS FOR A SUCCESSFUL CAMPAIGN. 7 • Use employee...

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FY 2015/2016CAMPAIGN COORDINATORS GUIDE

IT TAKES A FAMILY.

IT TAKES A FAMILY. ®

This year’s campaign theme, “It Takes a Family,” highlights the role each of us has in uniting under one cause. We know that together, as one big family, we can make a difference. By focusing on the building blocks of a good quality of life — education, financial stability and basic needs — we can create a Greater Detroit where everyone has access to the things they need to live and thrive.

As an Employee Campaign Coordinator, you serve as the resident expert and ambassador for United Way’s work. Please use the materials in this handbook to help you achieve a successful campaign. For additional tools and resources, please visit www.LiveUnitedSEM.org.

Thank you again for being a part of this vital work.

TABLE OF CONTENTS

WHAT WE DO .......................................................................................4

FY 2014 – 2015 HIGHLIGHTS ..............................................................5

10 STEPS FOR A SUCCESSFUL CAMPAIGN .....................................6

TIPS & TRICKS ...................................................................................10

FUNDRAISING IDEAS ........................................................................11

FAQS ...................................................................................................13

LEADERSHIP GIVING ........................................................................17

EMERGING PHILANTHROPISTS .........................................................18

ALEXIS DE TOCQUEVILLE ..................................................................19

IN GOOD COMPANY ..........................................................................20

®CAMPAIGN COORDINATORS GUIDE

®WHAT WE DO

At United Way for Southeastern Michigan, we believe family takes many forms. From parents and siblings, to work peers and social networks, we create lasting bonds with the people we surround ourselves with. Together, as one big family, we can all make a difference. Focusing on education, financial stability and basic needs — the building blocks for a good quality of life — we can create a Greater Detroit where everyone has access to the things they need to live and thrive.

THAT’S HOW WE LIVE UNITED.THANK YOU FOR JOINING OUR FAMILY.

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®FY 2014 – 2015 HIGHLIGHTS

These five strategies help us to achieve positive outcomes in our three impact areas: Education, Financial Stability and Basic Needs.

IN FY 2015-2014, WE ACHIEVED THE FOLLOWING WITH OUR PARTNERS:

HEALTHY KIDS• 640 Meet Up and Eat Up summer sites for children• Over 1.65 million meals served at Meet Up and Eat Up summer sites

EARLY DEVELOPMENT• 9 full-service Early Learning Community hubs and 20 satellite locations• 1,200 parents and caregivers actively connected with an early childhood support network

each month

STUDENT SUCCESS• 80% average high school graduation rates in our GM Network of Excellence schools

(up 16 percentage points)

STABLE FAMILIES• 300,000 callers were referred to emergency assistance via our 2-1-1 call center• 17,300 families enrolled in the Low Income Self-Sufficiency Program

ECONOMIC OPPORTUNITY• 2,383 people improved their net income by an average of $979.30• 1,306 people improved their credit score by an average of 41 points

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Stable & thriving families and engaged communities, which leads to a positive

quality of life

®10 STEPS FOR A SUCCESSFUL CAMPAIGN

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1. INVOLVE YOUR CEOYour CEO can help champion the work and ensure a successful campaign. With your CEO:

• Establish a campaign timeline and budget.• Confirm your company’s corporate gift.• Kick off the campaign with a company-wide email (drafts available in your online toolkit) from

the CEO and have him/her make the first pledge.• Host company-wide rallies and presentations with CEO appearances.• Offer payroll deduction if this is not already an option

2. USE YOUR TOOLSWe have created several assets to communicate the value of United Way’s work in our online toolkit at www.liveunitedsem.org/toolkit, including:

• Videos• Posters• PowerPoint presentations• Sample letters• Brochures

3. RECRUIT YOUR TEAM

Before your kickoff, build a diverse team from all departments to help plan and track events throughout your company campaign. Divide duties:

• Communications• Presentations• Events

4. EDUCATE COLLEAGUES

As the ambassador for United Way, you can help your colleagues understand the value of their gift. Check out the impact reports available in the online toolkit and use the following tips to share our work:

• Prepare educational opportunities to share during your company-wide campaign kickoff, volunteer projects, rallies and partner agency tours.

• Ask employees who have benefited from United Way services if they will share their stories during events or in presentations.

®10 STEPS FOR A SUCCESSFUL CAMPAIGN

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• Use employee publications, intranet, voice mail, announcements, bulletin boards, email, management endorsement letters, newsletters, paycheck stuffers and social media to spread the United Way message.

5. HOST A CAMPAIGN KICKOFF

The No. 1 reason people give is because someone they know asked them. Employee meetings or rallies are the most effective way to reach all employees and encourage them to invest in United Way. Rallies can take as little as 10 minutes.

A step-by-step guide:

• Hold a campaign kickoff or smaller meeting to tell employees about United Way. This can be an added agenda item to an already scheduled meeting or a special event, like a breakfast, lunchtime movie, etc.

• Make sure employees know the purpose of the meeting in advance.• Distribute brochures and pledge cards as employees arrive.• Invite a United Way staff member or executive to speak at a staff meeting.• Ask your CEO to attend and publicly endorse the campaign.• Showcase videos and client success stories.• Keep the meeting lively, informative and fun.• Make the ask!• Thank employees for their participation.• Follow up with employees who were not able to attend.

SAMPLE CAMPAIGN KICK OFF AGENDA

OPENING REMARKS PRESENTER MINUTES

CEO/Management Endorsement ECC 1Endorsement CEO/Manager 2Campaign overview ECC 3 United Way overview UW staff/Loaned Exec 6Campaign video ECC Introduces 4Donation Request ECC 2Closing Comments ECC 1Thank you ECC 1

TOTAL TIME 20

®10 STEPS FOR A SUCCESSFUL CAMPAIGN

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6. INCENTIVIZE GIVING

There are several ways to energize your campaign and increase participation:

• Set participation rate as a company goal.• Hold a raffle for everyone who donates (prime parking spots, days off, gift cards, etc.).• Hold competitions between stores/branches/locations/departments based on participation

rate.• Offer a casual day to everyone who donates.• Offer an opportunity to win United Way swag.• Host a wrap-up party and thank everyone who participated.

7. INCREASE GIVING (LEADERSHIP GIVING)

Identify employees earning more than $50,000 and/or employees giving $500-$999.There are several strategies to increase gifts:

• Hold a raffle for those who increase their gifts by a set percentage or dollar-per-week amount.

• Ask retirees to make a Planned Gift.• Set an average gift goal for your company and incorporate an incentive.• Hold a special leadership solicitation/recognition event (lunch with a VIP, volunteer day at

non-profit of choice).• Include names of leadership donors on the intranet/newsletter/etc. (with their permission).

8. MONITOR YOUR CAMPAIGN AND REPORT RESULTS

It is critical to follow up with employees and report results:

• Ensure that your campaign team had the opportunity to speak with all employees.• Keep regular totals and give progress reports to your CEO, team, organization and your

United Way staff contact.• Publicize campaign results throughout the organization.• Track contributions by asking all employees to return pledge cards to you (even if they do

not make a gift).• Make sure that pledge cards are filled out and signed and that the total amounts are

accurate• Give completed report envelopes, including signed pledge forms and raffle tickets, to your

United Way staff.

®10 STEPS FOR A SUCCESSFUL CAMPAIGN

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9. SAY THANK YOU!

It is just as important to officially close the campaign and thank people as it is to begin the campaign.

• Thank employees for their participation, time and support individually through a CEO recognition letter.

• Recognize your team and others who volunteered their time.• Publicize your results via email, voice mail, intranet, newsletters, social media, etc.• Celebrate your success!

10. ENGAGE EMPLOYEES YEAR-ROUND

There are many ways to stay connected to United Way throughout the year:

• Start a year-round community engagement team or ask employees to sign up at www.LiveUnitedSEM.org/InformWorkplace to learn how their gift makes a difference.

• Identify next year’s ECCs if you are able, and share their information with United Way.• Start a new-hires program that gives new employees the opportunity to make a contribution

when they join your organization. (Your United Way staff contact can help you get started.)• Schedule a staff Learn United or Impact Tour to see your dollars at work.• Develop a community-based volunteer project for each quarter.

®TIPS & TRICKS

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TIPS & TRICKS FROM A SEASONED EMPLOYEE CAMPAIGN CHAIR

Produced for your benefit by Mary B., a multi-year veteran of United Way workplace campaigns at Ford Motor Company, this document provides a vetted campaign timeline, as well as many tips and tricks Mary has used over the years to produce a fun and fruitful workplace campaign.

SCHEDULE4-5 WEEKS BEFORE CAMPAIGN:

o Meet with United Way staff to review last year’s campaign

o Talk with previous Campaign Coordinatoro Meet with your President/CEO/Ownero Recruit a strong campaign team with

representation from each function/department and facility

3-4 WEEKS BEFORE CAMPAIGN:

o Meet with your teamo Develop strategies/timeline/goalso Set your dates & times and notify United

Wayo Review and familiarize your campaign

team with campaign resourceso Plan special eventso Schedule United Way speaker

1 WEEK BEFORE CAMPAIGN KICKOFF:

o Personalize pledge formo Send out endorsement lettero Promote your campaign to educate and

motivateo Plan event to officially kickoff campaign

WEEK 1 OF CAMPAIGN:

o Distribute materialso Hold company meetingso Introduce program/agendao Acknowledge management supporto Make a contribution yourselfo Display United Way posterso Follow up with employees unable to attendo Build excitement by sharing progress

1–2 WEEK POST CAMPAIGN CLOSE:

o Follow up on pledge formso Report results to United Wayo Report results internallyo Analyze campaign with your teamo SAY THANK YOU!o Start a year-round communications

programo Consider a new-hire / retiree campaign

®FUNDRAISING IDEAS

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SALES & RAFFLES

• Rolling bake sale: Volunteers sell snacks from rolling carts throughout the building.

• Garage sale: Generally a two day sale of donated items from employees’ homes, such as gently used baby clothing, small furniture, electronics, toys, used media and collectibles.

• Silent auction: Sale of donated items, such as theater, sporting event or concert tickets; use of a vacation home; weekend use of a management lease vehicle; lunch with an executive; and sports collectibles.

• Parking space raffle: Winners get access to a prime parking spot for a month.

• 50/50 raffle: Sell tickets at jeans day table or other central location. Half of the money raised goes to the winner, and half goes to United Way.

SPORTS & OUTDOOR ACTIVITIES

• Basketball shoot: Free-throw contest. Three tosses are $1.

• Closest to the pin: Golf swings are $1 each or six swings for $5. Prizes awarded for the best golf shots each hour.

• Lunch on the lawn: Sell lunch (burgers, hot dogs, etc) and give employees the opportunity to enjoy an outdoor lunch together.

• Football toss: Prizes awarded hourly for the most accurate arm. Three throws for $3 or six for $5.

• Home run derby: Prizes awarded for longest hits. Two swings for $2, or five swings for $3.

• Bean bag toss: One game (3 throws) for $3, two games (six throws) for $5.

• Ladder golf: One game (3 throws) for $3, two games (six throws) for $5.

• Fall fun walk/run: For a small entry fee, employees walk or run around the property, receiving United Way facts at waypoints along the route. Participants entered into random drawing for various donated prizes.

• Tricycle race: Adults race decorated children’s tricycles. The winning team receives a token prize and bragging rights. Note: additional funds can be raised by asking employees to vote (e.g. $1/vote) for the best-decorated trikes.

®FUNDRAISING IDEAS

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CARD GAMES

• Speed-Euchre tournament: Participants play six 10-minute rounds of euchre, with a different partner each round. Prizes awarded to players with the most points. Suggested pricing: $10 entry fee.

• Bingo tournament: Four rounds of bingo (3 preliminary rounds, one grand prize round) in an hour. Prizes awarded to the winner of each round. Suggested pricing: $5 per round (three cards each) or $10 for the three preliminary rounds of three cards each. Participation in the grand prize round costs $5 per card or $10 for three cards.

GET THE EXECUTIVES IN ON IT!

• Executive costume contest: Employees vote, with their dollars, for the executive they’d most like to see in a costume (e.g., pink bunny). The “winning” executive parades around the building or makes an appearance at a United Way team function to announce the amount of money raised through the contest.

• Executive car wash: Cars and trucks washed by executives for a $10 donation. Etc., etc.

• Cafeteria change cans: Place coffee cans or other collection vessel next to cash registers in your cafeterias or snack shops.

• Jeans day/week: Allow employees to wear jeans to work – for a day or an entire week – for a small contribution.

• Lobby decorating contest: Teams decorate building entrances in accordance with a common theme, and employees vote with their dollars on the entrance they like best.

®FREQUENTLY ASKED QUESTIONS

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This guide is designed to help you answer frequently asked questions about giving to UnitedWay, and to respond to objections or concerns about giving. Questions and concerns are anatural part of the process of asking people to give, so they should be regarded as signals thatyou are doing your job. Remember to address all concerns. If you encounter any questions that you can’t answer, please contact your CRD.

I have heard of United Way, but I don’t know what you actually do. What do you do?

Please see the What We Do section (Page 4).

Why should I give to United Way?

United Way strives to improve living conditions throughout the region by looking at the root cause of some of our region’s most difficult issues and recruiting the right people to help drive initiatives and policy for large-scale change.

Where does my contribution go?

Your gift helps United Way maintain and create strategies around the Education, Financial Stability and Basic Needs work, including direct service, research, volunteerism and advocacy efforts. Thousands of lives are positively impacted each day because you choose to give.

What are United Way’s administrative costs?

United Way’s administrative costs are 16.9% (11.2% fundraising and 5.7% processing).

Is my gift really important? Would my contribution be missed if I did not give?

Yes, your gift matters. The effort it takes to make Greater Detroit a Top 5 place to live and work requires all of us working together to ensure that all community systems support the needs of everyone. Quality services must be accessible and enable all residents of the region to have a good quality of life.

I would like to help, but just can’t afford it.

Every gift, no matter the size, is significant. A payroll deduction pledge allows you to make a generous contribution in manageable portions each pay period. The impact of your contribution is magnified exponentially when combined with the contributions of your co-workers, friends and neighbors. There are also other ways to support your community through the United Way. Volunteering in support of vital programs or advocating for the policies that strengthen our community are significant contributions you can make as often as your schedule allows.

®FREQUENTLY ASKED QUESTIONS

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My spouse already gives to United Way. Should I give separately?

United Way recognizes that giving is a family decision and wants to recognize family gifts. De-pending on each company’s campaign process, we may or may not be able to recognize the gift. (Please contact your CRD with your specific question.)

Does United Way condone pressure in giving?

No. United Way does not condone pressured giving. Everyone should contribute voluntarily.

I have given in the past, yet never received a thank you from United Way.

Thank you for your gift. Each company that runs a company campaign has different privacy agreements with United Way. If you would like to find out how your gift makes a difference, you can sign up with your personal email at: www.LiveUnitedSEM.org/Workplace

(Check with your CRD for specifics on your company’s current policies and how we can better communicate with the donor.)

I have given generously in the past. Why should I increase my gift?

Your prior generosity is greatly appreciated. However, there are still thousands of children not getting the proper nutrition to help them grow strong and healthy; thousands more that are not receiving the education that will supply them with the tools they need to thrive as adults; and families that still live paycheck to paycheck – one large medical bill or away from losing their home or spiraling into perpetual crisis.

People all across Greater Detroit who never sought help before are doing so now. In fact, you probably know someone who has turned to United Way for help. With needs of community residents’ steadily rising, and service organizations struggling to keep pace, increased contributions are needed to stem the tide.

I pay my own way. I’m not going to use these services, so why should I support them?

We believe that when all members of our community have access to the tools they need to survive and thrive, we all benefit. Maybe you’ve never needed help, but statistics show that you or a member of your family probably have or will rely on United Way or one of our community partners at some point in your lives. Giving to United Way ensures that there is a place to turn in times of need – whenever that might be!

®FREQUENTLY ASKED QUESTIONS

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If I don’t like one of United Way’s programs or partner agencies, why should I give during the campaign?

When you give to United Way, we use your dollars to address the greatest needs. A majoradvantage of giving to United Way is that it ensures funding to programs and services thataddress current and emerging community issues. You may find that an organization you don’tlike or may be unfamiliar with is a partner of United Way. However, by failing to support UnitedWay as a result, many other partners and critical programs suffer. In fact, because manyagencies rely on one another, withholding support because of dislike of one agency endsup hurting many other agencies.

Can I designate where my contribution goes?

Your contribution makes the largest impact when it is undesignated and can support all ofUnited Way’s work. If you prefer to give your money directly to one of our partner agencies, you are free to do so. You may also designate your gift to one of our three focus areas: Education, Income or Basic Needs.

I don’t support United Way because you support the (Boy Scouts) or (Planned Parenthood) or (other organization).

Each United Way in our network is locally governed, and local volunteer boards determinefunding policies reflective of that community’s priorities. At United Way SEM, we fund programs that align with our Education, Financial Stability and Basic Needs work.

Boy Scouts: United Way has closely followed the issues pertaining to the Boy Scouts of America and the gay and lesbian communities and has tried to make decisions that best serve all of the children and youth in our area. We have chosen to keep one Boy Scouts council as a designation-only partner for the simple reason that this region’s need for youth programs far exceeds the programs available.

As an organization, we recognize that there is much to be done to address the concerns raised by the gay and lesbian communities. United Way is committed to diversity and inclusion, and we encourage our members to adopt inclusive policies that create opportunities for everyone in Wayne, Oakland and Macomb Counties. We are taking a leadership role in developing a community-wide agenda that supports the needs of the gay and lesbian communities.

Planned Parenthood: United Way SEM does not fund Planned Parenthood.

(Other Organization: If you do not know how to answer a specific question, tell the requester that you will follow up with him/her and contact your CRD.)

Our message to LIVE UNITED is an invitation for all people to give, advocate and volunteer.

®FREQUENTLY ASKED QUESTIONS

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Your office is located in Downtown Detroit. Isn’t that expensive?

When United Way for Southeastern Michigan moved from Griswold to Campus Martius, we moved from a 13-story building into a two-floor office space. This downsizing has allowed us to save over $300,000 in annual operating expenses. We welcome you to visit the new space and witness firsthand how this new space has allowed us to be more collaborative and maximize results. Please call 313.226.3000 to arrange a tour.

Aren’t all United Ways the same? There was controversy in the news about my old Unit-ed Way that concerns me.

United Ways are independent organizations governed at the local level. Funds raised stay in the community and are allocated by local community members. We are a transparent organization focused on community impact in the areas of Education, Income and Basic Needs. We welcome your review of our annual report and financial statements.

®LEADERSHIP GIVING

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United Way needs leaders, like you, who have the passion and courage to transform our region. Join the more than 5,000 donors who are leading the change in our community.

STEP-UP INTO A LEADERSHIP GIVING LEVELNot sure you can give at the Leadership level? Grow into Leadership Giving for just $50 per month/$1.66 a day. We will recognize you as a Leadership donor now if you commit to increasing your giving over the next three years.

Leadership Giving Level Annual Monthly (starting at)Signature $1,000-4,999 $83Vanguard $5,000-9,999 $417

Leadership Giving Level 3-Year Step-Up Monthly (starting at)Signature $600; $800; $1,000 $50Vanguard $3,000; $4,000; $5,000 $250

YOUR INVESTMENT AT WORK

$1,000 can provide four children each with a new book every month for five years through Imagination Library.

$2,000 can provide 12 months of financial empowerment services that help stabilize a family while the head of household works to increase his or her income.

$5,000 can provide food from a local pantry for for 30 families of four for one year.

BENEFITS

Invitations to special events, including our annual United Way Tree Lighting Celebration and our unique In The Community events. Special impact updates and tours on United Way’s mission and work in the community.

You may already have achieved Leadership Giver status if you have included United Way in your will. DONATE STOCK: You can also make a gift to United Way by donating stocks or other securities.

For more information on Leadership Giving, please call our Finance Department at 313.226.9300 or email us at [email protected].

®EMERGING PHILANTHROPISTS

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WHAT IS THE EMERGING PHILANTHROPISTS INITIATIVE?

Members are provided opportunities to engage in volunteer and networking activities in Greater Detroit while expanding their philanthropic development. The ultimate goal is for each Emerging Philanthropist to join the most elite giving group of United Way, the Alexis de Tocqueville Society, through a guided step-up process. In order to offer exclusive opportunities for growth, member-ship does not exceed 200 members.

BENEFITS

Invitations to VIP events, including Annual Cocktail Event, Annual House Party, EP Summer Celebration and EP/CEO Softball Game as well as select Alexis de Tocqueville Society eventsPlatinum members also receive a philanthropic advisor.

TO LEARN MORE ABOUT JOINING, CONTACT:

United Way for Southeastern Michigan staff:

Tracy Thomas: [email protected]. Quackenbush: [email protected]

EP Contribution Level Year 1 Year 2 Year 3Gold Step-up $500 $750 $1,000Platinum Step-up $1,000 $2,000 $4,000

WHO IS AN EMERGING PHILANTHROPIST?

Emerging Philanthropists (EP) is a network of like-minded individuals who care about the Greater Detroit community. It’s comprised of forward-thinking young leaders who are committed to creating positive change through their generosity, passion and leadership.

This invitation-only group of professionals supports United Way for Southeastern Michigan above and beyond the average donor — understanding the need to foster and expand their personal philanthropic goals.

®ALEXIS DE TOCQUEVILLE SOCIETY

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ALEXIS DE TOCQUEVILLE SOCIETY GIVING LEVELSWoodward ...........................................................$1,000,000+Jefferson .................................................$100,000 - $999,999Michigan .....................................................$75,000 - $99,999Gratiot .........................................................$50,000 - $74,999Lafayette .................................................... $25,000 - $49,999Grand River ................................................$10,000 - $24,999

STEP-UP PROGRAMBy participating in this three-year pledge program, you will be recognized as an Alexis de Tocqueville Society (ADT) member upon enrollment, and will be immediately eligible for full benefits, opportunities and events. (Your initial Step-up gift must exceed your prior year’s gift.)

BENEFITSInvitations to VIP Alexis de Tocqueville events, including In The Boardroom, Annual Fall New Member Reception, Annual Spring Celebration and the United Way Tree Lighting Celebration.Receive quarterly Ambassador newsletter created exclusively for Alexis de Tocqueville Society members.

STOCK CONTRIBUTIONS You can become an Alexis de Tocqueville member by making a gift of stock. This allows you to receive a tax deduction for the current, full market value of the stock and avoid capital gains taxes on the profit from the sale of securities. Certain requirements apply to stock contributions.

To learn more about the work and opportunities of the Alexis de Tocqueville Society, please contact Cheryl Simon, Director, Alexis de Tocqueville Society Membership, at 313.226.9308 or [email protected].

ADT Contribution Level Year 1 Year 2 Year 3Step-up amount $6,000 $8,000 $10,000

Members of this elite cohort provide the bold vision and inspired generosity that invigorates our mission and shapes our community.

$999,999 TO $500,000AT&TBlue Cross Blue Shield of Michigan DeloitteAFL-CIOPenskePwCUPS

$499,999 TO $250,000AAA MichiganAmerican Axle & ManufacturingBank of AmericaBorgWarnerBosch EnterpriseEYFifth Third BankGeneral Dynamics Land SystemsMeijer Quicken Loans

$249,999 TO $75,000AAA Life Insurance Autoliv Bodman CMS EnergyComcastCooper-Standard Automotive

Costco Delphi Delta Air LinesDenso International AmericaDetroit Diesel Eaton Edw. C. Levy Co.Elizabeth, Allan and Warren Shelden FundFederal-Mogul General ElectricHonigman IHS International Automotive Components JPMorgan ChaseKelly ServicesKroger Macy’sMagna InternationalMarathon Petroleum Masco Max M. & Marjorie S. Fisher FoundationMetropolitan Detroit Ford DealersMicrosoft Miller Canfield Plante MoranPNC PVS ChemicalsRaymond James & Associates Suburban CollectionTarget TD Auto FinanceTRW Automotive U.S. Steel Visteon Wells FargoYazaki North America

®IN GOOD COMPANY

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$1,000,000 +

®IN GOOD COMPANY

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3M Abbott LaboratoriesABC WarehouseAccentureACE GroupAdvance Auto PartsAdvantage Technical ResourcingAetna Life Insurance Alcoa Automotive CenterAllstate Insurance AM General American Society of EmployersAmeriprise FinancialAmetekAndersen CorporationAPL Logistics Arden CompaniesASG RenaissanceAsmo Detroit Associated BankAtlas ToolBader & SonsBaker College of Allen ParkBarbara L. Amundson Revocable TrustBarnes Group Barris, Sott, Denn & Driker Barton Malow CompanyBASF Corporation Berkley School DistrictBest Buy Birclar Electric & ElectronicsBlackrock SolutionsBloomfield Hills SchoolsBNY Mellon Brass RailBridgestone Americas Brooks & KushmanBuffalo Bills Business Leaders for MichiganButzel LongCanadian National RailwayCarson’s Central Steel & Wire CenturyLinkCeridian Charter One BankChubb Group CitiMortgageCity of DearbornCity of DetroitCity of TroyClark Hill Cold Heading FoundationCollins Einhorn Farrell

COMAUCommunity Foundation for Southeast MichiganCompuware CorporationConnecticut General Life Insurance CompanyCooley Law SchoolCorporate Fleet ServicesCrain Communications Cranbrook Educational CommunityCSL Plasma Dakkota Integrated SystemsDana Holding Corp.DCS Corp.Dearborn Midwest CompanyDemmer Lincoln MercuryDetrex CorporationDetroit & Canada Tunnel CorporationDetroit Economic Growth CorporationDetroit Economic Growth CorporationDetroit Manufacturing SystemsDetroit Media PartnershipDetroit Metro Convention & Visitors BureauDetroit Regional ChamberDickinson WrightDiClemente Siegel DesignDMC Dow AutomotiveDr. Pepper Snapple GroupDSM Engineering Plastics AmericasDST Health SolutionsDura Automotive SystemsDykema Gossett EcolabElder FordEli Lilly and CompanyEmerald Steel ProcessingEpsilonExperisExxon MobilFANUC America Federal Reserve Bank of ChicagoFedExFirst Merit BankFives Machining SystemsFlagstar BankFlex-N-Gate Flextronics InternationalFoley & LardnerFreescale SemiconductorFTE AutomotiveGalaxE. SolutionsGaran Lucow MillerGenisys Credit UnionGlaxoSmithKlineGlobal Parts & Maintenance

Goldman Sachs Gonzalez Production SystemsGoodyear Gorno FordGrant ThorntonGreat Lakes Beverage Griggs Steel Guardian Industries Guardsmark Hanover Insurance GroupHarley Ellis DevereauxHayes Lemmerz InternationalHealth PlusHenkel TechnologiesHenry Ford Health SystemHewlett-Packard Hi-Lex AmericaHudson-Webber FoundationHuntington National BankHuntsmanHuron Clinton Metro AuthorityIBM Independent BankInvest Detroit Foundation ITW Foundation Jackson Dawson CommunicationsJaffe, Raitt, Heuer & WeissJames Group InternationalJanesville AcousticsJCPenney JO-AD IndustriesJohnson & JohnsonJohnson ControlsKay Automotive GraphicsKellogg Kenwal SteelKeybankKnight GlobalKohl’s Kolene KPMG Kresge FoundationKUKA Assembly & Test KUKA Systems L & L ProductsLake Orion School DistrictLevel One BankLiberty Mutual MacDermidMacomb Intermediate School DistrictMadison Electric MAG Industrial Automation SystemsMahle North AmericaManpower

$74,999 AND UNDER

®IN GOOD COMPANY

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Marketing Associates Marposs MarriottMarsh Martinrea InternationalMarygrove CollegeMassMutualMasterCardMcCann Worldgroup McGraw WentworthMcGregor FundMcKinsey & CompanyMcLaren OaklandMcNaughton-McKay Electric MDC Partners Meritor MetLifeMGM Grand Detroit CasinoMichigan Basic Property Insurance AssociationMichigan Building & Construction Trades CouncilMichigan Milk Producers AssociationMichigan Technological UniversityMJS PackagingMLive Media GroupMonroe Bank & TrustMorse Moving & StorageMortgage Guaranty Insurance MotorCity CasinoMSX InternationalMTU AmericaN. S. International NBS Commercial Interiors NelnetNeuberger Berman New DetroitNew Hudson CorporationNissan Technical Center North AmericaNordstrom Norfolk Southern North Brothers FordNorthern Trust BankNorthwestern MutualNovi Community School DistrictOakland Schools

Oakland UniversityOakwood Healthcare SystemORC InternationalO’Reilly Auto PartsOutfront Media Paramount Precision ProductsParsonsPaychex CompanyPepper Hamilton Pepsi-Cola PerceptaPfizerPipefitters, Local 636Piston GroupPitney BowesPKC GroupPPG IndustriesPrincipal Financial Group PrivateBankRalph L. and Winifred E. Polk FoundationRamser-Morgan FoundationRaytheon CompanyReliable CarriersRicoh Business SystemsRoad Commission for Oakland CountyRobinson IndustriesRock Ventures Rose Pest SolutionsRudolph/Libbe Rush Trucking GroupRyder Systems Sabic Innovation Plastics AutomotiveSchneider LogisticsSeco ToolsShannon Precision FastenerSiemens Sigmund and Sophie Rohlik FoundationSimplex GrinnellSkillman FoundationSmithGroupJJRSourceProSoutheast Michigan Council of GovernmentsSpectrum Automation CompanySprint

SSOE St. John Providence Health System State FarmSuperior Industries InternationalSuperior MaterialsT.J. Maxx Taubman CompanyTE ConnectivityTeam DetroitTexas InstrumentsThe Guidance CenterThyssenKrupp Materials ThyssenKrupp System EngineeringTI AutomotiveTitan Insurance Toyota Tsusho AmericaTransCanadaTravelersTribridgeTrinity HealthTriumph Gear SystemsTV 20 DetroitUnion Pacific RailroadUnited Health GroupUniversity of Michigan-DearbornUNUM ProvidentUS BankVanguard Health ManagementVarnumVillage FordWalbridgeWal-Mart Warner Norcross & Judd Wayne State UniversityWayne-Westland Community SchoolsWDIV Local 4Webasto Roof SystemsWebster BankWilliams InternationalWolverine Packing Co.Woodbridge GroupXeroxXperience Communications

$74,999 AND UNDER