Where your voice is heard . .
In what ways does your media product use, develop or
challenge forms and conventions of real media
products? Conventions of real media products
have been used and developed by:• Creating a theme tune• Using different features such as vox pops• Ordering the news reports so that the main story
comes first
Conventions of real media products have been challenged by:
• Using background music and sound effects• Creating a weather report that opens up with music
that relates to weather
How does your media product represent particular
social groups?Report on teenage death: Overall teenagers are represented in a negative way• Represents teenage girls as being vulnerable• Represents teenagers as being stressed• Represents mothers of teenage kids as not being
involved enough in the teenagers life• Represents police officers as concerned about the
community
Report on sports:• Represents teenagers as being energetic and
active
What kind of media institution might distribute
your media product and why?
Similarly to Youth Radio Kiss 100 Fm is also created for a teenage audience.
Music. Entertainment. Celebrity guests. Music. Entertainment. Celebrity guests. Gossip.Gossip.
Just like Youth Radio Kiss 100 also offers:
Who would be the audience for your media product?
Teenagers between the ages of 13-19
Anyone who is interested in the particular music genre (R‘N’B and HipHop)
People who are interested in listening to debates and discussions about social issues such as drugs etc.
People who may need advice on social issues such as teenage pregnancy – particularly teenagers
People from different backgrounds and ethnic groups
Youths who want their voice to be heard
How did you attract/address your audience?
We used:
Stories that teenagers will find engaging
Conversational language and tone
Sound codes
Celebrity interviews
Upbeat theme tune
Our questionnaire resultsAge Group
0
2
4
6
8
10
12
1
Number of Age group
Number of people
12-15
16-20
21-25
Prefered Time to listen to the Radio
0
1
2
3
4
5
6
1
Different prefered time
Number of people
Morning
Afternoon
Evening
Late Night
How is radio accessed?
0
1
2
3
4
5
6
7
1
Different ways of accessing the radio
Number of people
Anolouge Radio
Digital Radio
Phone
Television
Internet
What radio is used for?
0
2
4
6
8
10
12
1
Different purposes
Number of people
Music
New s & Weatherupdates
Educational Purposes
Sports & SocialIssues
Radio Stations
0
1
2
3
4
5
6
7
Different radio stations
Number of people
Kiss FM
Capital FM
Radio One
BBC Asian Network
Other
Should radio station be educational?
4.44.64.8
55.25.45.65.8
66.2
1
Yes and No
Number of people
Yes
No
What have you learnt about technologies from the process of
constructing this product?Digital
Technology:
• Offers more radio programmes over a specific spectrum than analogue radio.
• Crystal clear sound.
• Immune to the kind of interferences Analogue radio suffers from.
• Comparable to the best CD quality.
Analogue Technology:
• FM/AM radio signals are analogue.
• Interferences caused by buildings, bridges, mountains, weather conditions etc.
This is the combination of multiple services through lines of telecommunication from a single provider. For example, combining radio and television together to present them both through the television which is a single provider.
Radio is now available through several different providers such as, television, mobile phones, internet, car stereo systems, mp3 & mp4 players etc.
Convergence
Parallel medium
• It is when more than one event is happening at the same time for example when you can listen to radio or be on the phone and do something at the same time e.g. like driving a car, you are steering the wheel and listening to music at the same time
• It is portable
Some people have access to the latest technology such as internet, television, radio etc.
Some people don’t have access to the latest technology such as internet, television, radio etc.
Digital divide
• Mackie D8B Mixing Console
• Garage band
• Audacity
• Logic Pro version 7 for recording and editing
• Rode NT2 Condenser Microphone
• Apple Macintosh G5 Tower
Equipment and software we used
Learnt how to:
• Use different software's such as audacity and garage band.
• Use different equipments such as voice recorders and microphones.
• Use a recording studio
• Working as a team
• Interviewing people
What have you learnt from the process of constructing
this product:
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