The Advanced Services Group (ASG) 1-888-878-9622
Advanced Services GroupXerox’s Integrated Services ProviderAdvanced Services Group Building on a Strong Foundation…
Integrated Services Provider…ASG XMPie Services
The Advanced Services Group (ASG) 1-888-878-9622
Advanced Services GroupXerox’s Integrated Services Provider
Enhance the XMPie Experience
Implementation and Training of XMPie API’s
Creating XMPie Campaigns
Graphic Design and Template Creation
The Advanced Services Group (ASG) 1-888-878-9622
Advanced Services GroupXerox’s Integrated Services Provider
Enhance the XMPie Experience
Implementation and Training of XMPie API’s
Xerox Migration Planning Tool
e Business Builder
The Advanced Services Group (ASG) 1-888-878-9622
Advanced Services GroupXerox’s Integrated Services Provider
This web application enables a user to create a customized sell sheet PDF designed to illustrate the advantageous of upgrading an existing printer to a new, more advanced printer. Users can choose their existing printer, select a desired new printer, then make a few choices specifying the type of products and services the new printer will need to support. Once the PDF is created, the user can download it and print it locally. Users that are assigned to the administrators role can customize the application to modify the supported printer upgrade paths, plus completely control the text and images on the final sell sheet PDFs.
Xerox Migration Planning Tool
The Advanced Services Group (ASG) 1-888-878-9622
Advanced Services GroupXerox’s Integrated Services Provider
Xerox Migration Planning Tool
The application was designed in .NET, using ASP.NET for the user interface, SQL Server 2005 for the back end database, and XMPie for the PDF creation. The XMPie API was used via the web service interface, specifically utilizing these classes:AccountAssetCampaignCustomerJobJob TicketProduction
The Advanced Services Group (ASG) 1-888-878-9622
Advanced Services GroupXerox’s Integrated Services Provider
e Business BuilderThis web application provides a way for the Xerox user to choose from a wide variety of templates for collateral designed to facilitate communication between Xerox and customers as a Sales Force Automation tool. The output is customized at runtime using input from the user, with the primary focus on email delivery and personalized URLs. A list of recipients is uploaded or entered manually, then a customized proof is displayed which allows the user a chance to approve before submitting for delivery. The application has order management functionality and user profile editing, in conjunction with an admin portal that provides complete control over the content and organization of the templates.
The Advanced Services Group (ASG) 1-888-878-9622
Advanced Services GroupXerox’s Integrated Services Provider
e Business Builder
The application was designed in .NET, using ASP.NET for the user interface, SQL Server 2005 for the back end database, and XMPie for the email and PDF creation. A separate web service interface layer was built to allow other applications to be built on top of this platform. The XMPie API was used via the web service interface, specifically utilizing these classes:AccountCustomereMailMarketingJobJobsJobTicket
The Advanced Services Group (ASG) 1-888-878-9622
Advanced Services GroupXerox’s Integrated Services Provider
Creating XMPie Campaigns
Advanced Services GroupXerox’s Integrated Services Provider
Cross Media Campaigns
Print Campaigns
The Advanced Services Group (ASG) 1-888-878-9622
Advanced Services GroupXerox’s Integrated Services Provider
Print Campaign – Direct Mail Travel
The Direct Mail Travel Campaign is a direct marketing application that demonstrates the use of XMPie’s design technology and personalized communications in the travel industry through highly dynamic print pieces. The application is sectioned into three components: travel brochure, postcard, and travel dossier. All three components are created using XMPie’s Personal Effect and uImage technology.
The Advanced Services Group (ASG) 1-888-878-9622
Advanced Services GroupXerox’s Integrated Services Provider
Travel Companysends non-responder postcard to those who
did not complete online survey and
responder postcard to those who have
completed survey.
Customer logs into
website and fills out a survey on
where they would like to
visit.
Travel Companysends travel
brochure with associated website
to customers. Customer
history/preference data is utilized to personalize the
package.
Customer makes travel reservation.
Travel Companycaptures
reservation and sends
personalized travel dossier.
Direct Mail Travel Workflow
The Advanced Services Group (ASG) 1-888-878-9622
Advanced Services GroupXerox’s Integrated Services Provider
Direct Mail Travel Brochure
Images basedon destination, interest and/or travel group
Demographics
Previous Trip Information
Package Information
Where to stay
This is a personalized brochure that is mailed to all customers in the travel company’s database. This brochure thanks the customer for past vacation reservations and advertises trips to Scandinavia, Greece and West Indies. Images on the brochure along with various text areas are personalized based on the individual’s interest and past travel preferences.
The Advanced Services Group (ASG) 1-888-878-9622
Advanced Services GroupXerox’s Integrated Services Provider
Direct Mail Travel Responder Postcard
The Responder postcard is mailed to customers who have shown interest in a trip to Scandinavia, Greece or West Indies via an online survey. This postcard is intended to motivate customers by providing incentives for booking a trip to the interested location. The images and text on the postcard is based on the survey responses as well as personal information.
The Advanced Services Group (ASG) 1-888-878-9622
Advanced Services GroupXerox’s Integrated Services Provider
Direct Mail Travel Non Responder Postcard
The Non-responder postcard is mailed to recipients who have not completed the online survey. It contains information about the person’s last trip and a personalized URL of which the individual can access to complete the survey.
The Advanced Services Group (ASG) 1-888-878-9622
Advanced Services GroupXerox’s Integrated Services Provider
Direct Mail Travel Dossier
A highly customized travel dossier is created and mailed to recipients outlining the individual’s trip details. The text and images on the dossier is personalized based on the traveler’s itinerary and interests. The unique image on the front cover is created using XMPie uImage.
Images based on destination and interest
Restaurants
Destination Image
Activities
Name created in uImageHotel
Information
The Advanced Services Group (ASG) 1-888-878-9622
Advanced Services GroupXerox’s Integrated Services Provider
Contact info
Links to Server Apps
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