Top 10 LinkedIn Mistakes
Ana Lucia Novak© www.socialana.com
PRESENTED BY ANA LUCIA NOVAK
Mistake #1: Lack of Professional Photo
If you want to be seen like a professional, you have to look the part. Make sure your photo shows this.
Ana Lucia Novak© www.socialana.com
Mistake #2: Half-Hearted Use of Groups
Groups provide some of the most powerful networking opportunity on LinkedIn. Use them
fully.
Ana Lucia Novak© www.socialana.com
Mistake #3: Self-Promotion in Groups
Groups are an opportunity to make true connections, not to just try make a quick sale.
Ana Lucia Novak© www.socialana.com
Mistake #4: Lack of Recommendations
Create built-in social proof for your talents by encouraging others to recommend you.
Ana Lucia Novak© www.socialana.com
Mistake #5: Gushing Recommendations
Recommendations shouldn’t just praise. They should give specific information about results and talents.
Ana Lucia Novak© www.socialana.com
Mistake #6: Not Proofreading Your Profile
Put your best foot forward and have your profile professionally proofread.
Ana Lucia Novak© www.socialana.com
Mistake #7: No Links or Bad Links
Include useful links for more information in your profile. They give people an opportunity to see what you’re all about and to connect with your
further.
Ana Lucia Novak© www.socialana.com
Mistake #8: Weak Summary
Many people will only read your summary before they move on. Make it count.
Ana Lucia Novak© www.socialana.com
Mistake #9: Not Using Answers
Showcase your expertise with LinkedIn’s Answers feature.
Ana Lucia Novak© www.socialana.com
Mistake #10: No Custom URL
It only takes a moment to customize your LinkedIn URL, so do it.
Ana Lucia Novak© www.socialana.com
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Ana Lucia Novak© www.socialana.com
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