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Page 1: The New York Tech Scene in 2012 - Tech trends in New York

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The NY Tech Sceneby Ilan Abehassera (@ilan)Founder and CEO, Producteev.com

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Who am I?

1980 2004 2005 2007 2008 Present2006

producteev

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5 Reasons the NYC Startup Scene Changed

5

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1. Access to Capital

3y ago it wasn’t possible to raise a series A in NYC

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2. Anchor Companies

Those companies have raised hundreds of millions, and stayed in NYC

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3. Increased ease of Development

Tumblr and Instapaper : small product team

AWS Ruby Twilio Stripe

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4. Focus on end-user applications

NYC is a city of

actual consumers

Twitter’s most active city : NYC

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5. Public initiatives

Mayor Bloomberg sees the Internet space as NYC’s next big industry

NY Tech Campus

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Trends in NY Tech

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New commerce models

The big guys

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New commerce models

Subscription based e-commerce

Birchbox Barkbox

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New commerce models

E-Commerce curation

TheFancy.com

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New commerce models

Flash Sales

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Jobs 2.0

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Adtech

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Getting people off the web

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Education

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Publishing 2.0

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Email

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Creative

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The Fab.com Success Story

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Started by Jason Goldberg, former CEO of

SocialMedian, acquired by Xing

Design focused flash sales

Design Oriented E-Commerce

`Started as a social network for gay people (mother of all pivots)

Optimizing all acquisition channels : social, mobile...

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Unbelievable metrics

3M members

Launched 9 months ago

1M products sold to date

Acquired german clone : Casacanda

40% of its traffic : mobile logins

50% of its traffic coming from Facebook : Social Commerce at its best

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Typical NY Success

Fashion

Creative

Design

E-Commerce

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[email protected]

Twitter : @ilanproducteev.com

Credits go to Fred Wilson, Elad Gil for their articles on the NY Tech Scene in the past years