© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 1
Chris Wiborg
Enterprise Architecture Marketing Manager
Cisco Systems
The Enterprise Architecture Payoff:Data Centers that Transform Government
© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 2
Agenda
Enterprise Trends
Customer Priorities
Enterprise Architecture
Data Center 3.0
© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 3
Multitude of Trends Creating Market Transitions
© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 4
Trends Align to Three Major Themes Driving Customer Transformation
© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 5
© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 6
© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 7
Reduce IT costs
Shift costs from maintenance to new projects
47%
24%
Responsiveness Is #1 IT Goal, Not Cost Cutting
IT innovation, flexibility, responsiveness
Efficiency, cost control
What are your IT organization’s top objectives during 2008?
Contribute to business process optimization
Simplify corporate compliance processes
Move to “IT as a service” model
39%
30%
28%
Improve responsiveness to business
58%
Source: The Economist global survey, Jan./Feb. 2008
© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 8
Challenge: the “Accidental Architecture”Low
Responsiveness
Limited Ability to Innovate
Ballooning Maintenance
Costs
© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 9
Enterprise Architecture
“The practice of aligning processes, information systems and personnel with
the organization’s core goals and strategic direction.”
BusinessDrivers
Technology Architecture
Wikipedia
© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 10
Early movers: conservative, incremental approach Fast followers: many looking at consolidation, virtualization,
SOA at the same time
A Two-Tier Approach to Architectural Change
IT’s Top Project Priorities Through 2008
0% 10% 20% 30% 40% 50% 60%
Recentlycompleted
Currentlyundergoing
No plans
Consolidate IT Infrastructure
Improve Data Security
Virtualize Servers, Storage
Adopt SOA
Source: The Economist global survey, Jan./Feb. 2008
© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 11
The Promise of SOA
Architects believe that SOA can help businesses respond more quickly and cost-effectively to changing market conditions
They’ve sold SOA to the business by suggesting that through exposing key business functions as reusable services SOA enables:
A more consistent approach to the implementation of business policies (better)
Improved Resource Utilization (cheaper)
Improved Business Agility (faster)
Source: http://www.army.mil/
© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 12
The Promise of Virtualization
Architects believe that virtualization can help businesses to get more value not only from hardware and software infrastructure but also from the labor required to keep your systems up and running
In justifying requests for funding they tout:
Source: http://www.vmware.com/
Higher efficiency – power, cooling, real estate (cheaper)
Improved resilience – disaster recovery (better)
Increased agility – rapid provisioning (faster)
Before Virtualization After Virtualization
© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 13
Virtualization Impacts the Data CenterTechnology, People and Process
Applications Dynamic Movement of VMs / Applications Remote/Mobile Access to Centralized Assets Greater Emphasis on Security, Trust
Operations Requires Continuous Availability/Provisioning Reduces Visibility into ‘Hidden’ Resources Breaks Current Organizational Model
Infrastructure Virtual Machine the new ‘Atomic Unit’ Higher Density CPUs, More I/O Asset Consolidation
© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 14
Virtualization is Part of a Journey
Agility
StorageConsolidation Server
ConsolidationTime
NetworkVirtualization
Branch Infrastr. Consolidation
ConsolidationImproved Utilization,
Efficiency
AutomationPolicy-based Adaptive
Infrastructure
VirtualizationImproved Flexibility,
Responsiveness
ApplicationVirtualization
Static ServiceAutomation
Data Center Consolidation
Dynamic ServiceAutomation
Storage Virtualization
ServerVirtualization
Semi-AutomatedProvisioning
1Gartner 11/2006 IT Infrastructure customer survey2IDC 2006 customer survey3Gartner Bittman 2007
“More than half of companies are well
down the infrastructure
consolidation path”1
“Virtualization is no longer an early
adopter phenomenon”2
“Customers are seeking more
advanced capabilities for
their virtual environments”3
“Virtualization is a major enabler for
Infrastructure and IT Automation”3
© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 15
Network is Ready for the New Virtualized IT I
T R
elev
ance
an
d C
on
tro
l I
T R
elev
ance
an
d C
on
tro
l
Application Architecture EvolutionApplication Architecture Evolution
CENTRALIZEDCENTRALIZED
Mainframe
DISTRIBUTEDDISTRIBUTEDClient-Server,
N-Tier
VIRTUALIZEDVIRTUALIZEDService-Oriented,
Web 2.0
IP Routing
LAN Switching
SLB / Firewall
Storage Switching
App Delivery
Server Switching
InfrastructureProvisioning
© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 16
Virtual Storage
Virtual Servers / Machines
Virtual SANS
Virtual Network Services
Leveraging Virtualization in the Data Center
Virtual LANs
Virtual Storage
Virtual Servers / Machines
Virtual LANs
VLAN 1
VLAN 2 VLAN 3
Virtual SANS
VSAN 1
VSAN 2 VSAN 3
VLAN 3
Application 1 Application 2
Device Level Virtualization
toVirtual
Services
Traditional VirtualizationCreating a virtual element
VFrame Enabled Service OrchestrationCreating an End-to-End Virtual Service
Virtual Network Services
VLAN 2
VSAN 1VSAN 3
VLAN 1
VSAN 2
Virtual SLB
Context 2
Virtual SSL
Context 3
Physical Blade
Virtual Context
1
Virtual Context
2
Virtual Context
3Virtual
Firewall Context
1
© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 17
VM-OptimizedNetworking
UnifiedFabric
Storage Networking
TransparentVirtualization
ServerNetworking
In the Network
On the Server
Per VM Services
VM Mobility
Branch Virtual Machines
Nexus 7000
Nexus 5000
FCoE, DCE
10/40/100 GbE
NX-OS
MDS Directors
Intelligent Storage Apps
Fabric SAN
Branch WAN Optimization
All Resources Connect to a Cisco Unified Fabric
Automated, Virtualized, Unified, Transparent
Catalyst LAN Switching
Security
Application Networking
Five-Phase Technology PlanRich Innovation Pipeline
© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 18
To
IT Infrastructure Needs to Evolve
From
Agile, Resilient, Adaptive
Service Orchestration
Integrated Teams, SLA’s
Collaborative Attitude
‘Accidental Architecture’
Manual Box Provisioning
Silo’d Organization, Goals
Fortress Attitude
© 2008 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 19
Summary
The Next Generation Data Center will be virtualized across all infrastructure
Cisco Data Center 3.0 provides a pragmatic roadmap to the Virtualized Data Center
Cisco is delivering new capabilities for People, Process and Technology:
– Enhancements to Application Delivery, Service Provisioning, Programs, Training
Much more to come…
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