The Complainers

How brands are letting customers

down on social media

We asked 1,000 social media users about their experiences with brands online.

We’ve learned...

Poor service

IS EVERYWHERE

AND SO IS SOCIAL MEDIA

Social media users want to engage with brands.

But they are often LET DOWN

CONSUMERS HAVE HIGH

EXPECTATIONS

WHEN I MENTION A BRAND ON SOCIAL MEDIA, I EXPECT:

These are just a few highlights from our report.

Download the full research for free! http://axonn.co.uk/resources/the-complainers