The Bleeding Edge | Michael A. Wright [email protected] 2012-11-02
The Bleeding Edge“Coaching, Consulting, and Financial Social workers”
TCSW Middle Region – Fall Conference 2012
Michael A. Wright
MAWMedia Group 574.360.2457 www.mawmedia.com Follow Us on Twitter: @MAWMedia Like Us on Facebook.com/mawmedia
The Bleeding Edge | Michael A. Wright [email protected] 2012-11-02
Types of Consultants
Expert: Shares expertise in meetings or other live events. Skills: Communication, Systems Knowledge,
Visioning/Planning
Evaluator: Research (compare/contrast/review) current systems and report on efficiency, satisficing, innovation. Skills: Operational Research, Process Mapping/Flowcharting
Sub-contractor: Manage a project and produce deliverables for the client. Skills: Operational Efficiency (to meet deadlines), Capacity,
Customer Service.
Manager: Lead an organization through an start-up or innovation process. Skills: Leadership, Marketing, Return on Investment
The Bleeding Edge | Michael A. Wright [email protected] 2012-11-02
Basic Skills & Sociocybernetics
The Bleeding Edge | Michael A. Wright [email protected] 2012-11-02
Social Worker Systems Knowledge
Preparing consultants: Micro/Macro Practitioners
Restructure the delineation between micro and macro social work. Consider that ecological systems theory suggests that skills applied to individuals create the basis for skills applied to groups, then organizations, then communities.
General Systems Theory (GST)
Systems can be mapped and their relationships described.
Ecological Systems Perspective (ESP)
The relationships between systems are varied and complex.
Sociocybernetics
The relationships between systems are contracted and purposeful.
Operational Modeling
The behaviors resulting from contracts can be predicted.
The Bleeding Edge | Michael A. Wright [email protected] 2012-11-02
Consultant Basic Skills
Change Stages of Change Model/Trans-theoretical Model
Roger’s Change Influencing Factors
Wright’s Change Facilitating Factors
Roles Convener
Aggregator
Researcher
Re-purposer
The Bleeding Edge | Michael A. Wright [email protected] 2012-11-02
Stages of Change Process
Pre-Contemplation
Contemplation
PreparationAction
Maintenance
Relapse/ Permanent Exit
The Bleeding Edge | Michael A. Wright [email protected] 2012-11-02
Rogers’ Change Influencing Factors
Relative Advantage
Compatibility
Complexity
Trialability
Observability
The Bleeding Edge | Michael A. Wright [email protected] 2012-11-02
Wright’s Facilitating Factors of Innovation
Unfreezing
Individual ExpertiseCollaborative StructuresPersonnel Role DefinitionOpen Concept Exchange
Cognitive Restructuring
Education & TrainingOperational ActivitySystems Evaluation
RefreezingMultiple AdvocatesStructural ReinforcementInvolved Leadership
The Bleeding Edge | Michael A. Wright [email protected] 2012-11-02
Organizational Skills
The Bleeding Edge | Michael A. Wright [email protected] 2012-11-02
Convener Set an agenda and maintain a productive task group.
Aggregator Distill usable knowledge from multiple information sources
and points of view.
Researcher Look beyond the definitions to reveal what the data, the
culture, and the perceptions connote.
Re-purposer Translate knowledge and materials meant for one purpose
for use in a new, productive purpose.
The Bleeding Edge | Michael A. Wright [email protected] 2012-11-02
Minding Your Business
The Bleeding Edge | Michael A. Wright [email protected] 2012-11-02
Legal Structure
I prefer Sole Proprietorship for occasional projects so that you can manage time and expenses.
Limited Liability Company (LLC) is good when you are signing contracts and taking on liability for project success or failure.
I do not recommend nonprofit status for consultants. Partner with a 501c3 nonprofit (e.g. university, public, or community agency) to be eligible for grants.
The Bleeding Edge | Michael A. Wright [email protected] 2012-11-02
Legal Structure
Nonprofit or For-profit? Consider the goals you have for the management, growth,
and governance of the company.
B-Corporations The for-profit organized to do good.
The Bleeding Edge | Michael A. Wright [email protected] 2012-11-02
Marketing with Social Media
Social media must be managed in today’s corporate culture. That goes for non-profits and for-profits alike.
Consider the leaders and what they offer: Twitter: Instant broadcast to followers.
Facebook: Ability to message opt-in group.
Linked-In: Ability to create specific interest groups. Kickstarter.com: Online project fundraising (crowd funding)
Awareness tools Change.org: Petition services Madmimi.com: Email formatting
Goo.gl: URL shortener
The Bleeding Edge | Michael A. Wright [email protected] 2012-11-02
Contract Considerations
INCLUSIONS FOR CREATING PROPOSALS
Liability: What known responsibilities does the client retain?
Who assumes responsibility for unforeseen costs, delays, etc.?
Insurance: How are cost overruns, delays, etc. handled?
Deliverables/Outcomes: Which are selected for the project?
What are the project targets possible for each outcome?
What is the schedule of outcomes, targets, and financial translations?
Measure success according to calculated ROI metrics.
Unit of Analysis: How is success measured?
The Bleeding Edge | Michael A. Wright [email protected] 2012-11-02
How much to Charge
Rule of Thumb Bachelor Degree/5 Years Experience: $50 per hour
Master Degree/15 Years Experience: $75 per hour
Doctoral Degree/20+ Years Experience: $100 per hour
For Flat Contracts Calculate the amount of time it will take you to complete a
project under ideal circumstances. Multiply that time by 3.
Also, consider expenses in any proposed costs.
Caveat Beginning consultants may need to do pro-bono work.
Require written recommendations or reference information from pro-bono clients.
The Bleeding Edge | Michael A. Wright [email protected] 2012-11-02
The Roles on the Edge
The Bleeding Edge | Michael A. Wright [email protected] 2012-11-02
Life Coaching
Characteristic Challenges Therapy versus Coaching
Ethical Responsibility to the client.
Maintaining session and payment agreement.
Solutions Assessment and Planning is not DSM-diagnosis
Bound by reporting and self-determination in the context of information. Inform the client to make better choices.
Implement a clear schedule and routine including technology where appropriate (i.e. skype, email, online services)
The Bleeding Edge | Michael A. Wright [email protected] 2012-11-02
Opportunities Package-Deals: combining health & wellness, life coaching,
fashion consulting, and career counseling.
Flexibility allows the intervention to be tailored to the specific needs of the client.
Evidence-based Practice Proof of efficacy in life coaching is found in the results
achieved by the client.
ACE work suggests that we create narratives to justify our choices. Coaching expands these choices and provides a context for empowerment (resources, decision points, structural controls, and experience).
The Bleeding Edge | Michael A. Wright [email protected] 2012-11-02
Financial Social Worker
Characteristic Challenges Business, Math, & Credibility
Experience and Example
Solutions Financial health is about a cognitive-behavioral-meaning
approach first, money second.
Social workers should first complete a process of debt-management, budgeting, micro-business development, and wealth creation.
The Bleeding Edge | Michael A. Wright [email protected] 2012-11-02
Opportunities Mom-preneurs and Home-preneurs: a market hungry for
entrepreneurial training.
Banks: Financial health & literacy is as important to financial institutions as it should be to their patrons. They may fund you.
Evidence-based Practice Entrepreneurship as a family effort.
Financing your health and well-being.
The Bleeding Edge | Michael A. Wright [email protected] 2012-11-02
Health Social Worker
Characteristic Challenges Incomplete implementation of self-determination. The current,
common implementation of self-determination misses the mandate of individual and social change—the social worker’s responsibility to shape policy and the social environment of the patient through education, relationship, and role definition.
Perception of social work as an add-on to medical care. The perception of social work as non-necessary is an inadequate perspective on practice. The connection of behavior and physical outcomes emphasizes the role of social work as another profession within the health care system.
Solutions the goal of the helping professions is to improve the health of the
individual and, in turn, improve the health of the community at large.
The medical field has long acknowledged the role of psychology and sociology in outcomes for physical health (Engel, 1986).
The Bleeding Edge | Michael A. Wright [email protected] 2012-11-02
Opportunities Insurance companies value the health of their risk pools.
They may fund structured intervention that presents a cost advantage over traditional prevention methods.
Support has been proven as a compliance enhancement.
Evidence-based Practice Interdisciplinary individual intervention.
Health and well-being supported by friendly visitors.
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