The 4th National Standards Conclave
A Presentation by, Tourism Authority of Thailand, New Delhi Office
Overview of Thailand Tourism-2016
International Visitor Arrivals: 32.6 million
Total Revenue: 46 billion US dollars
Growth: Revenue - 13 percent, Tourists - 9 percent
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Indian Outbound To Thailand Tourism-2016
Number of Visitors: 1.19 million
Total Revenue: 1.57 billion US dollars
Growth: Revenue - 11 %, Tourists – 11.63 %
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Why Thailand
Tourist Friendly
Destination
World-ClassTourism Facilities
(Hotels, Shopping,
Food)
ModernInfrastructure
and connectivity
Policy Support by
Thai Government(Free Visa)
Diverse Attractions Variety of
Product and services
Connectivity from India
CityNo. of Direct Flights per
weekTotal Seats
New Delhi 46 Flights 11,167 Seats
Kolkata 44 Flights 8,951 Seats
Varanasi 5 Flights 810 Seats
Gaya 5 Flights 810 Seats
Jaipur 5 Flights 810 Seats
Lucknow 4 Flights 648 Seats
Total 109 Flights 23,196 seats per week
Indirect Flights From tier 2 & 3 cities• Jaipur - Scoot Airways via Singapore • Lucknow - Tiger Air via Singapore • Amritsar - Malindo Air via Malaysia
Scoot Airways via Singapore • Chandigarh - Air India via New Delhi
Policy Support by Thai Government
Visa waiver scheme for 21 countries including INDIA
Fast-track immigration service
• Prepare a development plan for guide and tour guide business registration
• Comply with the law on guide and tour guide business, and other relevant law
• Monitor and evaluate performance in terms of tourism standards
Department of Tourism
Tourism
Products
Tourism Services
Tour Businesses
& Tour Guides
Role of Department of Tourism
Tourism Business & Guide Act (1992 &2002)
To operate as travel agency & Tour guide, you need to obtain licence from Registrar
Inspection by Authorities before issue of Licence
You need to submit qualification and other relevant documents
Registration with bond or Bank Guarantee
Type of Licence Official Fees (baht) Security Deposit (baht)
Specific 100 10,000
Domestic 300 50,000
International (Inbound)
500 100,000
International (Outbound)
500 200,000
Plenty for violating the Law
Investigation and Criminal Proceedings in case of complain
Heavy Fine up-to 500,000 bath/ taking off the bank guarantee
Suspension of Licence/Withdrawing the Licence
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Officials from Registrar office can come and inspect Travel Agent office or Tour operator at tourist sites
Role of Tourist Police
• Hotline Service
• Specially trained to take care of foreigners and Tourists
• Get a check on tour operators and tour guides
• Maintain a data of Tourist Expedition/check point
• To protect criminal problems affecting international tourists
• The duty of the Tourist Police is to help and care for tourists throughout Thailand
Role of Tourist Assistance
• Provide support in case of Emergency for domestic and foreigner tourists throughout Thailand
TAT Strategy
To Promote Thailand as ‘’The Preferred Destination’’
Increase Spending and Expand Medium &
High-End Market Base
Expand Special Interest Market Base
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Role of Tourism Authority of Thailand
Marketing &
Brand Promotion
AdvertisingPublic
RelationsPromotion Marketing
Public Relations
Familiarization Trip for Travel Partners & Media Vintage Car Rally, India Gate, New Delhi
Wedding In Thailand
Showcasing Wedding Facilities and Standard to
Wedding Planners (FAM Trip)
Symposium and Table Top Sell
Incentive to Wedding Planners
Get in touch with Customer Relationship Management Program
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