TECHNOLOGY TOOLBOX
For Additional Social Media Coaching, Mentoring, Presentations Visit Mitch Miles and The
26.2 Group at the following
@mitchmiles – TwitterLinkedIn.com/in/mitchmiles – LinkedIn
[email protected] - email336.303.0262 - Phone
Thank You
for your Time and
Interest
Today’s RoadmapStarting PointMile #1: In Only 60 Seconds Mile #2: Google RulesMile #3: Social Media is… Mile #4: Mobile Mania Mile #5: There’s An App For That?Mile #6: In The Clouds – Cloud Computing Mile #7: Most Important Social Media: LinkedInMiles #8, #9, & #10: Facebook, YouTube, TwitterMiles #11: Additional Social Media Tools & Best PracticesFinish Line
Only 10% leverage online or cloud solutions to collaborate and share
accounting information with clients.
Surveyed 1,200 accountants across the U.S. and around the world for our most recent Sage
Accountancy Index survey.November 30, 2015
Why Accountants Must Adopt Mobile and Cloud Tech in 2016by Jennifer Warawa - November 30, 2015
58% most often work with their clients face-to-face and with physical
documents.
Surveyed 1,200 accountants across the U.S. and around the world for our most recent Sage Accountancy
Index survey.November 30, 2015
51% of accountants do not have anytime, anywhere access to view, exchange or update client accounting information
capabilities.
Surveyed 1,200 accountants across the U.S. and around the world for our most recent Sage Accountancy
Index survey.November 30, 2015
A total of 3,061 accounting professionals participated in the 25th anniversary TTI U.S. survey.
A total of 3,061 accounting professionals participated in the 25th anniversary TTI U.S. survey.
A total of 3,061 accounting professionals participated in the 25th anniversary TTI U.S. survey.
A total of 3,061 accounting professionals participated in the 25th anniversary TTI U.S. survey.
#1. Securing the IT Environment
#2. Managing and Retaining Data
www.aicpa.org/InterestAreas/InformationTechnology/Resources/TopTechnologyInitiatives/DownloadableDocuments/16770-378_2014_North-America-TTI%20Survey_F.pdf
What Does Technology Mean To You?
LinkedIn (2003) – 12 Yrs OldFacebook (2004) - 11 Yrs OldYouTube (2005) – 10 Yrs Old Twitter (2006) – 9 Yrs OldSlideShare (2006) – 9 Yrs OldPinterest (2010) – 5 Yrs Old
You donut get a 2ND CHANCETO MAKE A FIRST IMPREZZION
2nd Impressions
1st Impression is online
1st Impression is oftenSmartphone, Tablet, or Mobile Device
2015Everyone is looking
down at their phones
NOTYour business is
what You say… It is what
SAY!
ACTIVITY: Google Yourself
You Need A Google Account www.google.com
Google Basics
Google Alerts Search Engine
Example: Google Alert
ACTIVITY: Google Yourself
Mobile Mania
Photo by renaissancechambara - Creative Commons Attribution License http://www.flickr.com/photos/39435232@N00 Created with Haiku Deck
Photo by Robert S. Donovan - Creative Commons Attribution License http://www.flickr.com/photos/10687935@N04 Created with Haiku Deck
www.pcmag.com/reviews
Photo by Bookis - Creative Commons Attribution-ShareAlike License http://www.flickr.com/photos/21905913@N00 Created with Haiku Deck
Photo by IntelFreePress - Creative Commons Attribution-ShareAlike License http://www.flickr.com/photos/54450095@N05 Created with Haiku Deck
WEARABLE TECHNOLOGY
Don’t Forget About
Today’s Roadmap
Mile #1: In Only 60 Seconds Mile #2: Google RulesMile #3: Social Media is… Mile #4: Mobile Mania Mile #5: There’s An App For That?Mile #6: In The Clouds – Cloud Computing Mile #7: Most Important Social Media: LinkedInMiles #8, #9, & #10: Facebook, YouTube, TwitterMiles #11: Additional Social Media Tools & Best Practices
Photo by PONCE 2007 - Creative Commons Attribution-NonCommercial-ShareAlike License http://www.flickr.com/photos/9546546@N02 Created with Haiku Deck
www.cloudwards.net/comparison
HEADACHE YET?
Today’s Roadmap
Mile #1: In Only 60 Seconds Mile #2: Google RulesMile #3: Social Media is… Mile #4: Mobile Mania Mile #5: There’s An App For That?Mile #6: In The Clouds – Cloud Computing Mile #7: Most Important Social Media: LinkedInMiles #8, #9, & #10: Facebook, YouTube, TwitterMiles #11: Additional Social Media Tools & Best Practices
YOUR #1 PROFESSIONAL “PERSONAL BRANDING”
PLATFORM
WHY
IS
LinkedIn’s mission is connecting the world's professionals to make them more productive and successful.
IS YOUR ONLINE
BUSINESS CARD
Social Networking Site for Business
and Career.#1
WHY?
2 NEW MEMBERS JOIN LINKEDIN EVERY SECOND.
400+ Million Members in
200+ Countries
150+ Million Members in theU.S.A.
7+ MILLION COMPANY PROFILES
2.9 MILLION IN U.S.A.
2+ MILLION LINKEDIN GROUPS
DOES
WORK
– 1st Degree – personal, immediate network.
– 2nd Degree – connected to at least one member of your 1st degree to introduce you.
– 3rd Degree – connected to at least one member of your 2nd degree connection.
1. Professional Profile Photo2. Professional LinkedIn Headline3. Profile Summary with Specialties4. Obtain at least 3 Recommendations5. Education History 6. Current Employment Position
Professional Profile
I help X do Y so that Z.
Professional LinkedIn Headline
Building YOUR List (LinkedIn Network)
• Upload contacts from your email provider.
• Connect with classmates. • Local associations, Industry
associations
Today’s Roadmap
Mile #1: In Only 60 Seconds Mile #2: Google RulesMile #3: Social Media is… Mile #4: Mobile Mania Mile #5: There’s An App For That?Mile #6: In The Clouds – Cloud Computing Mile #7: Most Important Social Media: LinkedInMiles #8, #9, & #10: Facebook, YouTube, TwitterMiles #11: Additional Social Media Tools & Best Practices
Over 1 billion facebook posts everyday. Over 80% Check facebook Once a Day.Median age of facebook is 38 (48 in USA)61% of Facebook users are age 35 or older.Members over the age of 55 grew 513%
Key Facts
JUMP IN
Facebook Safety Center
JUMP IN
What is the number of languages available on
facebook?
JUMP IN
JUMP IN
What % of facebook users are outside of the United States?
JUMP IN
JUMP IN
59% of senior executives would rather watch a video than read text.
65% of those who view a video click through to visit the vendor website.
3rd Largest Search Engine. Google is #1 Facebook is #2 Owned by Google 2+ Billion Views a Day Average person spends 15 minutes per day on YouTube. 70% of the activity on YouTube comes from outside US
Key Facts
UNBOXING
JUMP IN
An information network – used to share and discover new information
1+ Billion registered users 100+mn tweets are written every day 75% of traffic comes from outside of
Twitter Apps, Links, Mentions, Facebook, etc.
Key Facts
Conner RileyStory of
Cisco Fatty
Snapchat•Photo and video messaging app •Allows users to take photos and videos and add text, drawings, or emojis before sending to recipients.
•Messages only last up to 10 seconds before they disappear forever.
JUMP INSlideShare is the World’s Largest Community
for Sharing Slideshow Presentations and
Videos
PDFs
Documents
Webinars
Stay Organized
Remember: Relationships Matter Social Media is only one mile in your marketing / branding / Technology marathon.
For Additional Social Media Coaching, Mentoring, Presentations Visit Mitch Miles and The
26.2 Group at the following
@mitchmiles – TwitterLinkedIn.com/in/mitchmiles – LinkedIn
[email protected] - email336.303.0262 - Phone
Thank You
for your Time and
Interest
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