KENNETH CAN!
Kenneth O. SychingpingAteneo Graduate School of Business
The 20 Year Marketing Plan of Kenneth Sychingping because he can!
kennethsychingpingcan.blogspot.com
Outline:
KENNETH….
1. IS/WANTS (Vision/Mission)2. SHOULD (Roles) 3. CAN! (Brand Launch) 4. BASES (Guides to Goal) 5. EVOLVES (20 Year Comparison)6. ACHIEVES! (Milestones)
kennethsychingpingcan.blogspot.com
Vision/Mission:
What I AM and AIM
My purpose in life is to continuously learn and grow. My quest for knowledge is unquenchable. The purpose of the wisdom is to be a GREAT human being: helping others and leave my mark in history. No matter how hard the goal, I CAN!
kennethsychingpingcan.blogspot.com
Roles:
Product Features
1. Loving Boyfriend/Husband2. Great Family Man3. Persistent Writer4. Successful Entrepreneur5. Multi-faceted Scholar
kennethsychingpingcan.blogspot.com
Brand Launch:
Can-Do Attitude for a Can-Do Life
My Brand communicates the sense of Achieving Anything. The Logo not only forms my initials. It also shows a yellow lightning (me) breaking down a blue wall (can do and achieve anything).
kennethsychingpingcan.blogspot.com
Free for All:
Guides not Clones
The following people, real or fictional, are my guides in achieving my goals and fulfilling my roles. I do not merely want to be them. Rather, they serve as my guides in being me.
kennethsychingpingcan.blogspot.com
20 Year Comparison:
Time Shift- From CAN to WILL!
NOW- 26 years old- Boyfriend- Son- FB Posts- Employee- MBA Student
20 Years after- 46 years old- Husband- Father- Novels/Poems- Businessman- Multiple Doctorates
kennethsychingpingcan.blogspot.com
Milestones:
Motivation is my Time Machine
With a Can-Do Attitude, all the above goals can be achieved. It is a matter of motivation and push. Drive to be better is what separates my current self to my future self. My Short term goals are:
- Save money for future family- Be more mature- Practice Writing- Delve into business ventures- Look into possible PHD’s after MBA
kennethsychingpingcan.blogspot.com
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