YOU CAN USE GLASS FOR GOOD OR…

31,564unique visitors

1,419submissions

WHAT GLASS IS GOOD AT

ComfortTurn-by-turn Directions

Capturing Images Without InterferingNotifications

WHAT GLASS IS BAD AT

Transcribing Voice

Capturing Great Images Organizing Staying On

While RunningStaying On (Battery)

StoringBeing Useful In Sunlight

Maintaining Connectivity

DISILLUSIONMENT DEEPENS

“People get angry at Glass. They get angry at you

for wearing Glass. They talk about you openly. It

inspires the most aggressive of passive aggression.”

—Mat Honan

“However gorgeous a Bluetooth earpiece, it

fundamentally says that its wearer might need

to make or receive a call at any time.

It makes the wearer look like they jump at the

world’s beck and call rather than engaging

with it on their own terms.”

—Bill Wasik

“This new world of wearables will never

arrive if nobody consents to wear them.”

—Sonny Vu

an asshat on the other.

The Future

An Asshat

Consumer Professional

Consumer Professional

19.3%

20.5% 60.1%

Consumer Professional Not Viable

GLASSSIM USER SUBMISSIONS

GOING BACK TO THE SUBMISSIONS

Combed submissions for

professional use cases.

!

20 interviews with professionals

fitting those profiles.

!

Rebuilt use cases that are viable

and vetted by potential users

Viable Today Use Cases

15.8%

17.5%

21.1%

45.6%

Other Firefighter Medical Police

SO WHAT USE CASES STAND UP?

Augmented Vision & Computer Vision

Revolutionary vs. Marginal Improvements

THANKS