“With the help of WAF we work with some of the most creative andtalented architects, and interior designers on this planet which meansthat GROHE can be seen in some of the world’s most iconic buildings.This is something that we are very proud of.”
GROHE, Founder Partner Incorporated with:
Arena Berlin15 – 17 November 2017
Sponsorship brochure 2017
Arena Berlin15 – 17 November 2017
“With the help of WAF we work with some ofthe most creative and talented architects, andinterior designers on this planet which meansthat GROHE can be seen in some of the world’smost iconic buildings. This is something that weare very proud of.”
GROHE, Founder Partner
2017 sponsorship brochure
Incorporated with:
Since its launch in Barcelona in 2008, the World Architecture Festival has become theannual meeting place for more than 2,000 global architectural leaders.
2017 will mark our 10 year anniversary and our second year of WAF in Berlin, a city withmagnificent architectural heritage, and first-class contemporary buildings, which make it a truearchitectural destination. The extraordinary re-emergence of Berlin as a capital city hasprompted a wave of architectural projects which have global attention – a perfect backdrop forthe World Architecture Festival.
Our attendees come to learn, discuss latest trends, share ideas and celebrate excellence. TheWAF awards sit at the heart of the festival, the only global awards programme where projectsare presented live by the architects to an illustrious panel of international judges.
2017 will see the festival’s exhibition and networking area grow once again offering furtheropportunity for you to expand your presence at the festival. The theme for the 2017programme will be Performance, reviewing the role of architecture and buildings from avariety of perspectives. These will include the way buildings become part of the urbanspectacle to functional, economic and psychological impacts. Subsidiary themes will includethe technical performance of products and processes, providing a wide choice for delegatesto find both insight and inspiration.
WAF is your opportunity to meet the world’s architectural elite, showcase your products, makecontact with award winners and judges and increase your brand recognition at a global scale.
Paul Finch, Programme Director
WELCOME TO THE WORLD ARCHITECTUREFESTIVAL AND INSIDE WORLD FESTIVAL OF INTERIORS
The World Architecture Festival is the only annual live event thatcelebrates architecture and design from across the globe.
A FESTIVAL LIKE NO OTHER - WAF IN NUMBERS
“WAF is the one architectural event which just has to be experiencedevery year due to the sheer magnitude of the insight it offers into whatis being evolved in architectural thoughts worldwide.”
Sanjay Puri, Founder, Sanjay Puri Architects
2000+architects,
designers and alliedprofessionals attend
60countriesrepresented
39building typespresented
4nights of parties and
networking events
3key elements –
awards, conferencesand an exhibition
1former bus station,a unique industrialand urban venue
50inspirationalseminars
80internationally
acclaimed speakers
10Established for
years
INSIDE World Festival of Interiors is incorporatedwith WAF but has its own distinct identity, awardsprogramme and conference. INSIDE shines a spotlighton the people, projects and developments that arechanging the face of global interiors.
411shortlisted projects
950 -1650EUR
Each delegate pays 100international judges giving live critiqueto attend
Hundreds of live award critsEvery shortlisted architect will present their entry to an international judging panel. Hear the inside story on hundreds of projects plus find out what the WAF judges think about finalist schemes.
Seminar and Keynote ProgrammeArchitects are inspired by the world’s most influential architects and commentators. The 2017 programme theme is Performance.
Festival GalleryExperience the breadth of international architectural excellence in the WAF Festival Gallery: More than 400 projects will be exhibited for the duration of the festival.
Architectural tours WAF’s Berlin city tours conducted by local specialists open up new Berlin perspectives by presenting hard-to-find architecture gems and cutting-edge art spaces.
Festival HallArchitects engage with leading suppliers, see exclusive installations and experience the latest in product design. The Festival Hall Stage talks focus on working globally, cutting-edge technology and innovative materials.
Gala Dinner The Festival culminates with a celebratory Gala Dinner revealing the best of show winners at the fascinating Postbahnhof.
WHAT’S AT WAF
WHO ATTENDS?Just a few of the leadingpractices that attend include:
n 3XN Architectsn 5+Designn AECOMn Aedasn AGi architectsn A-labn Allen Jack+Cottier
Architectsn Allford Hall Monaghan
Morrisn Allies and Morrisonn Bates Smartn Boogertman + Partnersn CannonDesignn Cox Architecturen DSDHAn EAA Emre Arolat
Architecturen EFFEKTn FaulknerBrowns Architectsn Foster + Partnersn Gerber Architektenn HDR Rice Daubneyn Hülle & Füllen Kohn Pederson Foxn Nikken Sekkein ONG&ONGn Park + Associatesn Perkins + Willn PHL Architectsn RTA Studion Schulz und Schulz
Architektenn Sweco Architectsn Tengbomn White Arkitektern Woods Bagotn Wowhaus
WHAT ARE YOUR MAIN OBJECTIVES?GROHE’s objective when partnering with WAF is to increaseour brand awareness amongst the world’s leading architectsand to have a constructive dialogue about how GROHE canhelp support them and their businesses in the future.
WHAT DO YOU DO AT WAF IN ORDER TO ACHIEVE THIS?We have a great 'creative network'; we bring to WAF ourdeveloper and investor clients who want to meet the world’sbest architects and introduce all parties. This three-wayrelationship is mutually beneficial and helps us, as a business,understand what is needed to make the project come tofruition.
WHAT ARE THE RESULTS SO FAR?With the help of WAF we work with some of the mostcreative and talented architects, and interior designers on thisplanet which means that GROHE can be seen in some of theworld’s most iconic buildings. This is something that we arevery proud of.
Jan Shepherd, Global Brand Director
WAF FOUNDER PARTNER
WHAT ARE YOUR MAIN OBJECTIVES?Our objective in joining WAF in Singapore 2015 was to meetwith international architects. Honestly I do not know of anyother event where such a number of highly respectedinternational architects gathered last year to celebrate theirwork and their success.
WHAT DO YOU DO AT WAF IN ORDER TO ACHIEVE THIS?By presenting our product portfolio in the exhibition area ofWAF we can highlight that our beautifully designed productscan play an important role in the creation of sustainable, future-proofed buildings.
WHAT ARE THE RESULTS SO FAR?We are connected to numerous architects now who we wouldnot have met without WAF. I am very much looking forward tothis year s World Architecture Festival.
Katrin Förster, International Key Account Manager
WAF SPONSOR
SPONSOR CASE STUDIES
WAF’S GLOBAL MARKETING AND PR REACH
110,000international
architects in ourdatabase
82,000social mediafollowers
53,000monthly web
users
30,000interior architectsand interior
designers in ourdatabase
500+global newsarticles each
year
40international mediapartners includingThe ArchitecturalReview, Dezeenand ArchDaily
50WAF Podcastsshared globally
4direct mailpieces senteach year to20,000+architects
“At WAF you have seriousdiscussions about architecture andstart to see where we’re going tobe in the future. It's that face toface dialogue with people that aredoing amazing things that makesthis one of the most importantthings that happens in architectureeach year”
Michael Heenan, Principal and CEO, Allen Jack+Cottier Architects
“The excursions, parties and galadinner offer excellent opportunitiesto network. WAF is the mostinclusive cross-border event on thearchitectural horizon!”
Brigitte Van Bakel, Principal Architect, AMi
2017 SPONSORSHIP PACKAGES:
The Festival Hall is wherearchitects and designers goto be inspired for their nextproject. Contribute to theirjourney of inspiration bycreating a feature space todemonstrate your productinnovation.
£735 per sq. metre. **
FEATURE SPACE: SPONSOR ACATEGORY:
SPONSOR ANETWORKING EVENT:
The WAF and INSIDEAwards are at the heart ofthe festival. Position yourbrand at the forefront ofarchitectural excellence bysponsoring one of the 40categories or a dedicatedprize. e.g. Best use ofTimber Prize
Sponsor one of the 40categories: £15,000£10,000 if booked with afeature space
Sponsor a dedicatedprize: £15,000
The WAF social calendar isintegral to the festivalexperience. Host one ofthe WAF or INSIDE partiesfor an unparallelednetworking and brandingopportunity with WAF’selite audience.
WAF Welcome Party:£7,500
Welcome drinks: £10,000
Gala Dinner DrinksReception and After Party:£25,000
EXCLUSIVE
EXCLUSIVE
Find your respective account manager to learn more about WAF and INSIDE 2017 opportunities. Visit us on stand C10 or contact us below.
Caroline LondonoE: [email protected]: +44(0)758 599 8544T: +44 (0)20 3033 2741
David D’souzaE: [email protected] M: +44 (0) 759 049 4099T: +44 (0)20 3033 2608
Book now asover 60% of floorspace has already
been sold
Arena Berlin15 – 17 November 2017
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