Exceptional Art. Exceptional Artists.
Our inspiration
Our inspiration
Our inspiration
Our inspiration
Heather is not alone
How we solve the problem
1
Sourcing
2
Curation
3
Selling
We have partners to help us source artwork Sourcing
…and we’re continually adding more partners!
200 sellable pieces a month
Over 1,000 total pieces a
month350 artists
7 partner
orgs
Why us?“I am very impressed with what you do! We are looking to broaden the sales and visibility of our organization.” Pamala Rogers, Director Pure Vision ArtsNew York, NY
“I love the design of your website. We are very interested in working with you.” Kendra Schpok, DirectorREACH, Inc. Juneau, AK.
Sourcing
Curation is an essential value proposition Curation
$120,000,000
Dual-channel strategy
Offline OnlineTargeted small
businesses
Selling
Dual-channel strategy
OfflineTargeted small
businesses
"Love your business and excited to see
more art!!“-Greg, Alper Services
"You have great art and so happy to help people
with disabilities“-Steve, Activation Fitness
Selling
How much can we sell?
OfflineTargeted small
businesses
Selling
$740K Annually
Extending the reach of each sale
UntitledRobert Verran
Purchase of this artwork helps support artists with disabilities continue to create art.
Exceptional Art. Exceptional Artists.www. .com
Selling
Dual-channel strategy
Offline OnlineSocially-
Conscious Consumers
Selling
Socially-Conscious Consumers
Phase 2 – Focus online Selling
Offline Online
Phase 2 – Focus online Selling
Online
1
2
3
Continued offline presence to generate interest
Social media development
Alliances with partner websites
Unit economics
50% of revenue goes back to the community
Unit Price: $150 - $1,500
7.5%15%
15%
35%
27.5% Margin
Artists
Organizations
Sales
Curation
Financial outlookBreak-even:
168 units/month
Can this team execute?Needed Skills
A fearless leader Ali: CEO
Dagan: Operations
Zach: Marketing
Sam: Sales
Courtney: Finance
Marketing chops to get the word out
A strategy and operations guru to guide us
A numbers whiz to keep us honest
A salesperson to drum up business
Pulling it all togetherWe Need We Have
Art to Sell 7 Partner Organizations producing over 1,000 pieces of art per month
To Pick the Best Curators to hand pick around 200 sellable pieces of art per month
To Sell, Sell, Sell A successful sales pilot and a sizeable market
Support You
Our ask for you
$165K-Incorporation & legal -Website development-Marketing, management and sales salaries
Your money will do good
SUPPORTING DATA
Competitive analysisBenefit to Artist and Org Benefit to Buyer
Assistance to Artists with Disabilities
Broad ReachPrivate & Corporate
BuyersDedicated
SalespeoplePersonalized
Curation Services
Low-Moderate Priced Art
Online Art Galleries
Brick & Mortar Galleries
Studios for Artists with Disabilities
SocialCanvas
Capital requirementsLegal, Accounting & Incorporation $6KSalaries-Sales $14K-Technical $15K-Marketing $19K-Management $17.5K
Startup Fixed Costs-Website Development $45K-Office Space, Hardware, Software $22.5K
Startup Variable Costs-Supplied, Mileage, Shipping, Advertisements $26K
TOTAL $165K
Curation ≠ isolation
Partner orgs
Partner orgs
Art online?
1
Comps2
30-day return policy
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