10 noteworthy social media campaigns in Russia and
Uzbekistan
International University of Japan
International University of JapanShadiev Z.
Marketing Strategy ClassProfessor: Adam Acar
1. ASUS – Use “How well do you know your friends” application and get points. Win one of
the ASUS products.
2. Megaskidka.uz – click “like” button and get coupon for 2000 sums (2 USD)
3. LG Uzbekistan – Continue the phrase “Life is good when…” and get more “likes”. Win hard disc drive from LG.
4. Beeline Uzbekistan – Be the first to answer the question about famous person and win special prize
5. Ucell – Participate in “Super Brain” competition and win one of the smartphones, cell
phones and wi-fi routers
6. Dove – send your photo and win digital photo camera
7. Carlsberg – Send a code number from the label and get a ticket to UEFA EURO 2012.
8. MAYBELINE – SEND YOUR PHOTO AND BECOME A STAR.
Become a star of the TV Ad
Conquer Times Square
Win a trip to New York
9. Ozon.ru – post your photo with a box of ozon.ru on our wall and get more votes. 20000 rubles is yours.
10. Sapato.ru – take a photo with our shoes or bags and post it on your
twitter. Get most re-tweets and win any shoes or bag that you like.
THANK YOU FOR YOUR ATTENTION!!!
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